Radio Talk

2015

VOYER, B.

20mn Radio interview on Korean Radio discussing luxury marketing

2015, TBS eFM Primetime

Radio Talk

2015

VOYER, B.

30mn interview covering my research and consulting activities

2015, TheWebPsychologist

Contribution on blogs and Social Networks

2015

VOYER, B.

Black Friday, Cyber Monday, What drags consumers to these? How creative are marketers at crafting promotions?

2015, Creativity Marketing Centre Blog

Published Case Study

2015

JOLIETTE, M., M. DEVOS, B. VOYER

Brand, business model, co-creation, community: what makes the true value of airbnb

2015, The Case Center

Guest Speaker in a Conference

2015

VOYER, B.

Bridging Western and Eastern education models: Why it is right to encourage students to get it wrong

2015, Wikistage, London, United Kingdom

Contribution on blogs and Social Networks

2015

VOYER, B., G.

BSc In Management: Our Teaching Philosophy

2015, LinkedIn

Guest Speaker in a Conference

2015

VOYER, B., G.

Can Power Change how we connect with others?

2015, TED

Paper presented in a Conference

2015

VOYER, B., M. MINAS KASTANAKIS, A. K. RHODE

Co-creating stakeholder and brand identities: A cross-cultural consumer perspective

in ANZMAC, annual conference, 2015, Sydney, Australia

Contribution on blogs and Social Networks

2015

VOYER, B., G.

Designing an Innovative Bachelor in Management

2015, LinkedIn

Paper presented in a Conference

2015

RHODE, A. K., B. VOYER

Do we see the world through the lens of culture? Exploring between and within cultural variations in perception and implications for advertising

in Proceedings of the European Marketing Academy, 2015, Leuven, Belgium

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