Journal Article

2025

VOYER, B., G., M. SANGLÉ-FERRIÈRE, L. SAJTOS, B. SUNG

The measurement of perceived shared agency in customer–artificial intelligence interactions

JOURNAL OF SERVICE THEORY AND PRACTICE, 2025, vol. 35 (4), pp. 632–658

Debate; Point of view; Editorial,…

2025

VOYER, B., G.

The Ultimate Guide To Luxury Vintage Shopping

2025, FORBES

Contribution on blogs and Social Networks

2025

VOYER, B., G.

Want To Really Change Behaviors? Start By Understanding How Societies Already Channel People, Says Prof. Lahlou

2025, FORBES

Other contribution

2024

VOYER, B., G., P. DESMICHEL

23rd International Marketing Trends Conference, Venice, IT, co-chair of the Elyette Roux Young Researcher Award

2024, International Marketing Trends Conference

Other contribution

2024

VOYER, B., G., P. DESMICHEL

23rd International Marketing Trends Conference, Venice, IT, co-chair of the Luxury Marketing track

2024

Paper presented in a Conference

2024

VOYER, B., G., R. RAHAJASON, H. GONZALEZ JIMENEZ, C. GASTON-BRETON

Beyond Adoption: Motivations to Continuous Chatbot Usage

in Annual Conference, 2024, Hobart, Australia

Paper presented in a Conference

2024

VOYER, B., G., J. ZHANG

CEO Activism: Economic, Charismatic or Authentic Leadership? The Effects of Leadership Style Expectations on Employee Perceptions of CEO Activism.

in Paper Development Workshop by Personnel Psychology, 2024, United Kingdom

Paper presented in a Conference

2024

VOYER, B., G., J. ZHANG

CEO Activism: Economic, Charismatic or Authentic Leadership? The Effects of Leadership Style Expectations on Employee Perceptions of CEO Activism.

in Special Conference of the Strategic Management Society (SMS), Johns Hopkins University, 2024, United States

Contribution on blogs and Social Networks

2024

VOYER, B., G.

Interview on Black Friday and Singles’ Day promotions

2024, INEWS

Debate; Point of view; Editorial,…

2024

VOYER, B., G.

January 18-20 2024., 23rd International Marketing Trends Conference, Venice, IT, moderator of the “new challenges in Luxury marketing” round table

2024, International Marketing Trends Conference

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