Published Case Study

2016

JOLIETTE, M., M. DEVOS, B. VOYER

Teaching note: Marke, geschäftsmodell, co-kreation, gemeinschaft: was macht wirklich den wert von airbnb aus?

2016, The Case Center

Paper presented in a Conference

2016

VOYER, B., M. TAILLARD

Towards a Socio-Cultural Approach to studying Consumer Creativity

in IACCP 2016, 2016, Nagoya, Japan

Edited Book / Textbook

2016

VOYER, B., G., W. GABRENYA, C. ROLAND-LÉVY, P. DENOUX, A. K. RHODE

Unity, Diversity and Culture

International Association for Cross-Cultural Psychology, 2016

Book

2016

LEMOINE, J., C. ROLAND-LÉVY, P. DENOUX, B. VOYER, P. BOSKI, W. GABRENYA JR., A. K. RHODE

Unity, diversity and culture: Research and scholarship selected from the 22nd congress of the International Association for Cross-Cultural Psychology

International Association for Cross-Cultural Psychology, Melbourne, Florida, United States, 2016

Debate; Point of view; Editorial,…

2016

VOYER, B.

What every luxury brand can learn from the transformation of Yves Saint Laurent

2016, THE CONVERSATION

Paper presented in a Conference

2016

VOYER, B.

What makes cultural education meaningful for students? A case study Approach

in IACCP 2016, 2016, Nagoya, Japan

Radio Talk

2015

VOYER, B.

20mn Radio interview on Korean Radio discussing luxury marketing

2015, TBS eFM Primetime

Radio Talk

2015

VOYER, B.

30mn interview covering my research and consulting activities

2015, TheWebPsychologist

Contribution on blogs and Social Networks

2015

VOYER, B.

Black Friday, Cyber Monday, What drags consumers to these? How creative are marketers at crafting promotions?

2015, Creativity Marketing Centre Blog

Published Case Study

2015

JOLIETTE, M., M. DEVOS, B. VOYER

Brand, business model, co-creation, community: what makes the true value of airbnb

2015, The Case Center

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