The Certificate in International Marketing (12 ECTS) is a 100 % online programme offered in French and/or English and comprising four courses allowing you to become an Expert in International Marketing.
Working to resolve challenges in real business scenarios by applying the latest international management thinking, you will learn how to use key tools and techniques of marketing and business fields such as Marketing in a Globalised World, Digital Marketing and Community Management, Digital Transformation and Big Data & Business Analytics. In this way, you will acquire the skills and knowledge necessary to lead, communicate and negotiate in a global setting.
3 core courses
- Cross-Cultural Management
- Marketing in a Globalised World
- Digital Marketing and Community Management