Published Case Study

2018

LAPOULE, P.

Intermarché, Expansion de los expendios con ventanilla de servicio en el auto en el sector de venta detallista de abarrotes de Francia

2018, CCMP, Paris, France

Published Case Study

2018

LAPOULE, P.

Intermarché.com : L'essor du drive alimentaire en France

2018, CCMP

Published Case Study

2018

LAPOULE, P.

Intermarché.com : The expansion of drive-through outlets in the French retail grocery sector

2018, CCMP

Chapter

2018

LAPOULE, P.

La politique de marque des distributeurs

in Distribution 4.0., Badot Olivier, Lemoine Jean François, Ochs Adeline Eds, Pearson, pp. 223-233, 2018

Published Case Study

2018

LAPOULE, P., O. BADOT

Nos Régions ont du Talent

2018, CCMP, Paris, France

Journal Article

2018

LAPOULE, P., R. LYNCH

The case study method: exploring the link between teaching and research

JOURNAL OF HIGHER EDUCATION POLICY AND MANAGEMENT, 2018, vol. Volume 40, issue 5, pp. p 485-500

Journal Article

2018

NEWELL, S., P. LAPOULE, D. LEINGPIBUL

Understanding the Role of Trust and Expertise When Developing Business-to-Business Relationships in France

JOURNAL OF SELLING, 2018, vol. volume 18, issue 1, pp. 31-46

Published Case Study

2017

LAPOULE, P.

E.Leclerc: les pratiques de négociation à l'épreuve du marché

2017, CCMP, Paris, France

Journal Article

2017

LAPOULE, P., E. COLLA

Grand magasin de centre-ville et tourisme. Le cas du BHV Marais

REVUE FRANCAISE DU MARKETING, 2017, vol. 262, 4/4, pp. 55-69

Published Case Study

2017

LAPOULE, P.

Reflets de France. Authenticité et Modernité

2017, CCMP, Paris, France

Research and expertise

Field of Expertise
Retail marketing
Case Method
SDG Sustainable Development Goals
/4.Quality%20Education /8.Decent%20Work%20and%20Economic%20Growth /12.Responsible%20Consumption%20and%20Production

News

ESCP Business School Publishes Results of First Edition of Live, Learn & Love in Europe Survey

ESCP Business School Publishes Results of First Edition of Live, Learn & Love in Europe Survey

Live, Learn & Love in Europe · 28/05/2026

ESCP Business School has published the results of its first Live, Learn & Love in Europe survey, showing how young people experience, navigate and env…

ESCP Launches 2026–2030 Strategic Plan

Bold & United: ESCP Launches 2026–2030 Strategic Plan

Strategy · 18/06/2025

ESCP has officially unveiled Bold & United, its strategic plan for 2026–2030—an ambitious roadmap for how the School will prepare the next generation …

Plaque d’honneur “in appreciation of my unstinted support, contribution of scholarship, sharing experience of learning and vibrant participation” at International Conference on Management Cases, 2011, 2012, 2013, 2014 and 2015

2015

“Highly recommended paper” du premier ‘Colloquium on European Retail Research’

2012

Prix FNEGE et ARIANE Compétence et Management de la meilleure étude de cas TPE

2010

Prix de la meilleure thèse décerné par l’Association pour les Recherches sur l’Économie Agro-alimentaire (A.R.E.A.)

2007

« Top Auteur » CCMP pour l'ensemble de mes cas déposés et vendus

2003

Research and expertise

Field of Expertise
Retail marketing
Case Method
SDG Sustainable Development Goals
/4.Quality%20Education /8.Decent%20Work%20and%20Economic%20Growth /12.Responsible%20Consumption%20and%20Production

News

ESCP Business School Publishes Results of First Edition of Live, Learn & Love in Europe Survey

ESCP Business School Publishes Results of First Edition of Live, Learn & Love in Europe Survey

Live, Learn & Love in Europe · 28/05/2026

ESCP Business School has published the results of its first Live, Learn & Love in Europe survey, showing how young people experience, navigate and env…

ESCP Launches 2026–2030 Strategic Plan

Bold & United: ESCP Launches 2026–2030 Strategic Plan

Strategy · 18/06/2025

ESCP has officially unveiled Bold & United, its strategic plan for 2026–2030—an ambitious roadmap for how the School will prepare the next generation …

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