Master of Science (MSc) in
Strategy and Digital Business
Lead a digital business in a globalized world
Objectives of the programme
By studying this programme, you will gain the strategic, digital and entrepreneurial skills for the job markets of today and tomorrow. Based on a strong cooperation between practice partners and our world-class faculty, you will acquire competencies in core areas like strategy, complex problem solving and decision making.
Also, you will focus on two fields, which we believe are crucial for being competitive in the future: Digital literacy and the ability to code as well an in depths understanding of the Chinese market.
Studying in the European entrepreneurial powerhouses Berlin and Paris, you will gain comprehensive theoretical and practical insights, which will equip you for a career in the world of strategy, consulting and digital business creation.

This master programme is the right choice if you want to...
- Be equipped for a more digital and global job market
- Work in an international and entrepreneurial context or become a strategy consultant
- Develop a strategic and international mindset
- Push thinking on how digitalization will change and influence the economy
- Meet inspiring teachers, company representatives and peers who share your passion
- Receive a renowned degree from a highly-ranked business school
Get ready for the job market in a digital world
The requirements of the job market are changing quickly. Companies are becoming more digital and increasingly work in an agile way. This is not only true for start-ups. Today, some of the largest companies in the world like Facebook, Google or Tencent are digital companies. This requires a new set of skills from graduates, which you will learn in this master programme. You will learn how to code, how to manage agile projects, how digital marketing is done and how you can use design thinking to come up with new products or services.
European Academic Director

Prof. Dr. Philip MEISSNER
Chair of Strategic Management and Decision Making
PhD in Management
Research areas: strategy, technology, psychology
Akkreditierungsrat Accreditation
The Master in Strategy and Digital Business programme is accredited by Akkreditierungsrat [DE] (former ACQUIN) and state recognised under German regulation.
About ESCP's MSc
The choice of a full-time MSc corresponds to a professional project and gives young graduates and young managers a combination of high-value skills sought by recruiters.
This programme provides academic expertise and presentation of the best professional practices. Our goal is to train experts who will be rapidly able to progress in a globalized world. Choosing a "Full-Time Intensive" format allows, at the end of a short and dense tuition, to have an immediate access to decision-making leadership positions.
Class Profile of 2022
49 students,
14 nationalities,
4 continents.
51%
Of our students have 1 to 2 years of working experience.
23
Is the average age of students starting this programmes.
92%
Are business/management graduates. All academic backgrounds are welcome!
See more
Master of Science (MSc) in International Sales Management (Sales 4.0)
Learning about sales as well as general marketing and management techniques in a globalized, multipolar and digitalized world...
Berlin
Paris
Master of Science (MSc) in
Strategy and Digital Business
Curriculum
Develop core competencies for our digital age
A combination of theory classes and of live practical cases covering the areas of:
- Managing Emerging Technologies
- Techniques for Complex Problem Solving and Decision Making
- Critical Thinking and Communication Skills
- Strategic and International Management
- The Chinese Market and Doing Business in China
- International Entrepreneurship
- Research Methods, Complex Systems and Organizational Change
- Language Courses and Career Development
A two-year full-time programme
Classes will be delivered on campus and/or online in accordance with government recommendations. The programme begins in September and is organised as follow:
Course Modules
You have to be proficient in English to follow these courses.
Strategy
- Strategic Management
- International Management
Advanced Strategy
- International Marketing
- International Strategic Innovation
- Financial Decision Making
Coding
- Foundations of Coding
- Hackathon
Disruptive Skills
- Doing Business with China
- Start-up School
- TED Talk Seminar
- Digitalisation and Society
Entrepreneurial Knowledge
- Leadership
- Legal Aspects of Entrepreneurship
Foundations of Management
- Global Entrepreneurship
- Managing Emerging Technologies
- Problem Solving and Communication
- Intercultural Management
Electives
- Strategic Decision Making
- Design Thinking
- Digital Marketing
- Ethics of AI
Research
- Research Methods
- Managing Complexity
- Master Thesis for MSc
Skills
- Mandarin Language Courses
- Career Development
- Company Consultancy project
- Internship
You will accomplish a Company Consultancy Project during the MSc in Strategy and Digital Business, which allows you to put into practice the concepts acquired in the classroom. The projects provide students with collaborative and intercultural work experience on a case provided by our strategic partner Bain & Company.
In groups of 4-5, students are expected to perform an in-depth analysis and make recommendations for actions that can realistically be implemented by the company.
At the heart of the programme, the Company Consultancy Projects are a key element of the programme that enables students to get to know a sector or a specific function. They require significant commitment and focus from the students.
Through the Company Consultancy Project, students learn how to work efficiently as a team, and hone their skills in:
- Project planning and management
- Data collection and analysis
- Development of hypotheses and recommendations
- Customer service
- Public speaking and presentations
Throughout the project, tutoring is provided by an ESCP professor.
Students learn how to approach an issue with a critical mindset, and how to react swiftly in unexpected situations with a creative and open-minded attitude.
Professional mission
A professional mission in the form of an in-company internship of at least 3 months.
From May to July of the second year, students must complete an in-company internship of at least 3 months. The internship is an opportunity for practical application of the theoretical concepts learned from courses, with an eye to establishing a career.
The Corporate Relations Department
The Corporate Relations Department is dedicated to gather placement offers from many companies. The department also organises a series of fairs involving firms, giving MSc students many opportunities to make contact.
Starting in February of the second year, you must draft a professional thesis in consultation with an ESCP Professor, which is based on the course Research Methods (term 4). The topic chosen is approved beforehand by an academic advisor. The thesis is defended orally to a committee between June and July. This individual applied research project is an essential part of the programme since it leads to in-depth analysis. It represents 20 of the total of 120 ECTS credits earned over the two years.
Class Profile of 2022
49 students,
14 nationalities,
4 continents.
51%
Of our students have 1 to 2 years of working experience.
23
Is the average age of students starting this programmes.
92%
Are business/management graduates. All academic backgrounds are welcome!
See more
Master of Science (MSc) in International Sales Management (Sales 4.0)
Learning about sales as well as general marketing and management techniques in a globalized, multipolar and digitalized world...
Berlin
Paris
Master of Science (MSc) in
Strategy and Digital Business
Careers
As industries and products become more digital being able to understand and manage digitalisation is a crucial determinant for success in the job market.
The Master in Strategy and Digital Business prepares students for the digital and global job market, whether you want to join an established start-up or found your own company in a European and international context, become strategy consultant or work as an intrapreneur who drives change processes in organisations or NGOs.
The first class of the MSc in Strategy and Digital Business started in September 2018 with 24 participants from 7 countries. After successful completion of their two-year programme at the end of 2020, our students will become part of ESCP's alumni network with over 500,000 members in 150 countries.
Build your career
ESCP gives you the opportunity to leverage events, tools and guidelines to efficiently manage your Career process after the end of your Master.
The Careers Service
Prepare your Career Plan
The Careers Service supports you in preparing a well-structured Curriculum Vitae and Cover Letter in order to strongly increase your chances to have an impact on companies. In addition, it also provides you with a structured method and process to prepare a Career Plan, in order to build and start an efficient and effective job-seeking strategy.
Job Fairs and Recruitement Day
Of particular relevance are the Job Fairs and Recruitement Day organised by the ESCP Careers Service on each campus. Thanks to these huge events you have the opportunity to directly get in touch with HR and Line Managers of leading companies.
The Alumni Network
Once you have completed your Master, you have the opportunity to be part of the Alumni Network that updates ex-students about newest Internship and Job offers for the national and international business environment.
Class Profile of 2022
49 students,
14 nationalities,
4 continents.
51%
Of our students have 1 to 2 years of working experience.
23
Is the average age of students starting this programmes.
92%
Are business/management graduates. All academic backgrounds are welcome!
See more
Master of Science (MSc) in International Sales Management (Sales 4.0)
Learning about sales as well as general marketing and management techniques in a globalized, multipolar and digitalized world...
Berlin
Paris
Master of Science (MSc) in
Strategy and Digital Business
Admissions
IMPORTANT
Under the special circumstances created by the COVID-19 pandemic, all admission sessions organized by Berlin Campus will take place online. The dates and times listed in the admission exam calendar below remain the same.
We are doing everything possible to minimise the impact the current circumstances will have, while continuing to maintain the highest health standards.
Our teams will remain available to reply to your questions, and will be in touch as soon as new information becomes available.
Requirements
- A Bachelor degree with a minimum of 180 ECTS from a state accredited institution of Higher Education i.e university
- A university background preferably in economics; interest in strategy and entrepreneurship
- *(Students from a non-business/economics background are required to participate in a preparatory course prior to the start of the programme. This course includes the fields Accounting, Marketing, Finance, Economics and Controlling)
- Fluency in English: TOEFL, TOEIC or IELTS scores or English test on campus
- Work experience not required (if given, maximum 2 years)
Procedure
Step 1: Application form
Applications are made online (admission platform opens October 2020). After having created your account, please choose "Master - Master of Sciences" in the "Admission" section.
Admission process
To apply for the Master in Strategy and Digital Business Programme you have to submit the following documents:
- Letter of motivation (half page)
- Photocopy of passport or identity card
- Your resume (curriculum vitae)
- Transcripts of records of all years of higher education (certified copies) and current weighted average mark and/or expected final grade
- Bachelor degree - if you hold it already - original or certified copy
Optional:
- The score on a standardized English language test, dated no later than 2 years ago
- GMAT score (only mandatory for the online application process - see below)
Step 2: Personal Interview
Tests and personal interview at the Berlin Campus
Candidates who have successfully passed the Background evaluation will be invited to the admission test at the Berlin Campus. The test consists of:
- Online deductive and numerical logic test (you will find more information and examples here)
- Individual interview
- English test: written, oral
Applicants whose first language is English or who provide the result of a standardized language test not older than two years are exempt - TOEFL written 600; TOEFL IBT 100; TOEFL computer based 250; IELTS 7
In exceptional circumstances, e.g. for students living outside of Europe, we offer an online interview:
Applicants will be tested in the same fields. Therefore - in addition to a video interview with the applicant - we require a GMAT test result* and the score of a standardized English language test (if English is not the first language).
*should you not be able to provide a GMAT result in time please contact us.
Step 3: Confirmation
Candidates will be admitted on a rolling basis.
Admission Calendar
The application for the 2021 intake is now open. Register here to start an application.
Please contact Martina Seikat (Recruiting & Admission Manager) for more information.
Application Deadline |
Admission Test Day (at ESCP Berlin) |
---|---|
26 Oct 2020 | 13 Nov 2020 |
25 Jan 2021 | 12 Feb 2021 |
9 Mar 2021 | 26 Mar 2021 |
25 Mar 2021 | 22 & 23 Apr 2021 |
10 May 2021 | 31 May, 1 & 2 Jun 2021 |
14 Jun 2021 | 2 Jul 2021 |
12 Jul 2021 | 30 July 2021 |
Class Profile of 2022
49 students,
14 nationalities,
4 continents.
51%
Of our students have 1 to 2 years of working experience.
23
Is the average age of students starting this programmes.
92%
Are business/management graduates. All academic backgrounds are welcome!
See more
Master of Science (MSc) in International Sales Management (Sales 4.0)
Learning about sales as well as general marketing and management techniques in a globalized, multipolar and digitalized world...
Berlin
Paris
Master of Science (MSc) in
Strategy and Digital Business
Fees & Financials
Application Fees
The application fees are set at €130. Registration fees are non-refundable.
Fees
A payment of €28,500 is due for the two-year programme. Apply by 28 February 2021 to receive a €2,850 Early Bird tuition reduction.
A non-refundable down-payment of €2,000 is due four weeks after admission.
The remaining fees are due in four instalments on the following key dates:
- First instalment: September 1st 2021
- Second instalment: January 1st 2022
- Third instalment: June 1st 2022
- Fourth instalment: January 1st 2023
Class Profile of 2022
49 students,
14 nationalities,
4 continents.
51%
Of our students have 1 to 2 years of working experience.
23
Is the average age of students starting this programmes.
92%
Are business/management graduates. All academic backgrounds are welcome!
See more
Master of Science (MSc) in International Sales Management (Sales 4.0)
Learning about sales as well as general marketing and management techniques in a globalized, multipolar and digitalized world...
Berlin
Paris
Master of Science (MSc) in
Strategy and Digital Business
Meet Us
Please note that due to the COVID-19 pandemic, fair providers have not yet decided whether the fairs will be held online or in person. We will keep this list updated as soon as more information becomes available.
Events
Online
Fairs - Europe
Fairs - America
Fairs - Africa / Middle East
Fairs - Asia
Class Profile of 2022
49 students,
14 nationalities,
4 continents.
51%
Of our students have 1 to 2 years of working experience.
23
Is the average age of students starting this programmes.
92%
Are business/management graduates. All academic backgrounds are welcome!
See more
Master of Science (MSc) in International Sales Management (Sales 4.0)
Learning about sales as well as general marketing and management techniques in a globalized, multipolar and digitalized world...
Berlin
Paris