Businesses have several goals, such as providing people and families with consumer and luxury goods and services, bringing new technology to market, improving the sustainability of the globe, etc. They all need to sell in order to complete their mission successfully. Because of this, studying sales offers the widest number of employment options in the management field. You are well-positioned to succeed with ESCP'S versatile Sales 4.0 - Master in International Sales Management.

In the past, businesses often divided sales and marketing into two distinct divisions. This distinction is not as relevant anymore due to the accelerating changes in the modern business world. The sales and marketing functions need to be (re)integrated together in order to implement ideas like inbound marketing, revenue operations (revops), or lead management, to name only a few. You are given a strong foundation of knowledge and skills in both marketing and sales as part of the Sales MSc programme, with a focus on the latter.

The sales profession witnessed significant changes as a result of the explosion of digital technologies, perhaps even more so than other business functions. This is relevant to various management levels, including selling as an operational activity, sales force leadership, and channel and platform management. You’ll learn the most recent theories and cutting-edge practices to grasp the digital aspect of sales in this programme.

Careers for our graduates frequently begin as sales consultants or business development associates (BDA). Inbound marketing, customer success, account management, customer relationship management, affiliate marketing, performance marketing, growth marketing, digital retail, and numerous other positions are also included in job descriptions. Typically, the career ladder in sales is steeper than in other business functions, helping you to fulfill your ambitions more effectively.

Ever since ESCP was established in 1819, our business school has carried expertise for trade and commerce in its DNA. The Sales 4.0 – Master in International Sales Managements builds on this legacy, and links it to the modern as well as future business ecosystem. ESCP’s multicampus structure with campuses in Berlin, London, Madrid, Paris, Turin, and Warsaw attracts ambitious students from around the world and nurtures a culturally diverse and dynamic environment for young talents. Take advantage of this opportunity with this programme.

Students learn about the latest and most robust sales theories and from examples of best practice in sales. Lectures, be it in the classroom or online, are complemented by case study sessions, field projects, group work activities, field expert presentations, and study excursions. The study experience in two dynamic, cosmopolitan cities — Berlin and Paris — is unparalleled, and the excursions take students abroad to other destinations. With this, students enthusiastically advance their knowledge and skill sets, and grow their network of peers, ESCP alumni, and experts.