Improbable Chair by Galeries Lafayette Art Thinking

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The Improbable Chair by Galeries Lafayette is all about bringing together artists and entrepreneurs, linking art with business in a new way.

It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the "improbable" to think like creators. Through a unique method called "Art Thinking," developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.

 

Guillaume Houzé, Brand and Communications Director, Galeries Lafayette

A few words from
Guillaume Houzé
Brand and Communications Director, Galeries Lafayette group

“The Improbable Chair is all about bringing together artists and entrepreneurs, linking art with business in a new way. It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the ‘improbable’ to think like creators. Through a unique method called ‘Art Thinking’, developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.”

Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group Photo Credit: ©Lucasziwel

Sylvain Bureau, Scientific Director

A few words from
Sylvain Bureau
Professor at ESCP Business School
Scientific Director of the Improbable Chair

“Our initial belief was simple: to make creation accessible to as many people as possible. To achieve this, we developed a method called Art Thinking, which characterises how artists, entrepreneurs, and scientists go through similar steps in the creative process, such as gift-giving, deviating, destroying and drifting. For 15 years, our Art-Thinking seminars have trained thousands of students, entrepreneurs, managers, and researchers across a dozen countries and twenty universities and schools. Partnering with Galeries Lafayette group, a company with a strong entrepreneurial DNA, our chair combines theory and practice to amplify this approach and promote creators and creation in the broadest sense.”

Professor Sylvain Bureau, Scientific Director of the Improbable Chair

Objectives

The Chair has two major complementary goals:

  • Support scientific research to better understand creative practices
  • Teach the Art Thinking method and spread the Improbable pedagogy worldwide

Art Thinking not only helps participants unleash their innate creative potential; it also promotes collaboration, listening, leadership, negotiation, and constructive dialogue. Participants learn to question themselves, leverage failure, establish partnerships, and develop an agile approach to uncertainty.

Three areas of activity

Research and development

  • Scientific publications
  • Doctoral theses and final dissertations
  • Improbable Siesta: seminar bringing together researchers, artists, and experts in creation
Teaching

  • Spreading the Improbable method at ESCP and beyond
  • Designing initial training in Art Thinking
  • Training Art Thinking instructors
Events

  • Conferences and workshops on Art Thinking
  • Exhibitions and Improbable openings
  • Improbable residencies (art­ist/sci­en­tist/­en­tre­pre­neur triads)

“This Chair is the story of an encounter between visionary creators who understood early on how future generations of students and entrepreneurs would need artistic and creative practices to prepare for the world of tomorrow. Through this collaboration, ESCP is grateful to the Galeries Lafayette group for opening up new playgrounds for unprecedented and improbable creations!”

Pascale Pernet, Director of chairs and corporate sponsorship
ppernet@escp.eu

Focus on...

Group photo at the inauguration of the Improbable chair

Article

When Art meets Entrepreneurship

On Tuesday, 19th March 2024, Léon Laulusa, Dean and Executive President of ESCP, Jean-Stéphane Arcis, President of the ESCP Foundation, Philippe Houzé, Chairman of the Management Board of the Galeries Lafayette group, and Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group, signed the first Chair dedicated to artistic and entrepreneurial creation.

Display :
13052 publications

Paper presented in a Conference

2007

ZARLOWSKI, P.

The Emergence of the Investor Relations Profession in France: An Institutional Perspective

in Proceedings of the 30th Annual Congress, European Accounting Association (EAA), 2007, Lisbon (Portugal)

Paper presented in a Conference

2007

TISSIER-DESBORDES, E., M.-H. MOAWAD GOUGEON

The explanatory factors of conspicuous consumption of luxury products, The Lebanese case

in Proceedings of the 6th International Congress "Marketing Trends", 2007, Paris, France

Paper presented in a Conference

2007

FOUQUAU, J.

The Feldstein-Horioka Puzzle

in Proceedings of the Canadian Economics Association Conference, 2007, Halifax, Canada

Journal Article

2007

COEURDEROY, R., E. BROUSSEAU, C. CHASERANT

The Governance of Contracts: Empirical Evidence on Technology Licensing Agreements

JOURNAL OF INSTITUTIONAL AND THEORETICAL ECONOMICS - JITE, 2007, vol. Vol. 163, Issue 2, pp. pp. 205-235 31 p.

Research Monograph (Working papers)

2007

GLASER, A.

The Impact of Mergers on Regional Systems

Vienna University of Economics and Business Administration, 2007

Conference Proceedings

2007

COLLA, E., P. LAPOULE

The impact of Regulation on Pricing Decision in the EU : the French Case

in Symposium on Ethics, Legal Issues and Public Policy, University of Wisconsin, 2007, San Antonio, United States

Studies and Reports commissioned by Companies and Research Agencies

2007

LE CORRE, J. -Y.

The National Integrity system of the Hong Kong society

2007

Paper presented in a Conference

2007

LAROCHE, H., M. AYACHE

The practices of justification : How managers face strategic accountability

in Proceedings of the 23rd EGOS conference, 2007, Vienna

Paper presented in a Conference

2007

TRAN, V., P. GARCIA-PRIETO, S. C. SCHNEIDER

The role of emotion in strategic issue interpretation: The case of diversity

in Proceedings of the Annual Conference of the European Academy of Management (EURAM), Centrale, HEC, INSEAD, 2007, Paris, France

Paper presented in a Conference

2007

BADOT, O.

The socio-anthropological functions of retailing: the Build-a-Bear Workshop Case

in Proceedings of the International Seminar on qualitative research techniques applied to consumer understanding, La Sorbonne, 2007, Paris, France