Improbable Chair by Galeries Lafayette
Improbable Chair by Galeries Lafayette Art Thinking
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The Improbable Chair by Galeries Lafayette is all about bringing together artists and entrepreneurs, linking art with business in a new way.
It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the "improbable" to think like creators. Through a unique method called "Art Thinking," developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.
A few words from
Guillaume Houzé
Brand and Communications Director, Galeries Lafayette group
“The Improbable Chair is all about bringing together artists and entrepreneurs, linking art with business in a new way. It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the ‘improbable’ to think like creators. Through a unique method called ‘Art Thinking’, developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.”
Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group Photo Credit: ©Lucasziwel
A few words from
Sylvain Bureau
Professor at ESCP Business School
Scientific Director of the Improbable Chair
“Our initial belief was simple: to make creation accessible to as many people as possible. To achieve this, we developed a method called Art Thinking, which characterises how artists, entrepreneurs, and scientists go through similar steps in the creative process, such as gift-giving, deviating, destroying and drifting. For 15 years, our Art-Thinking seminars have trained thousands of students, entrepreneurs, managers, and researchers across a dozen countries and twenty universities and schools. Partnering with Galeries Lafayette group, a company with a strong entrepreneurial DNA, our chair combines theory and practice to amplify this approach and promote creators and creation in the broadest sense.”
Professor Sylvain Bureau, Scientific Director of the Improbable Chair
Objectives
The Chair has two major complementary goals:
- Support scientific research to better understand creative practices
- Teach the Art Thinking method and spread the Improbable pedagogy worldwide
Art Thinking not only helps participants unleash their innate creative potential; it also promotes collaboration, listening, leadership, negotiation, and constructive dialogue. Participants learn to question themselves, leverage failure, establish partnerships, and develop an agile approach to uncertainty.
Three areas of activity
- Scientific publications
- Doctoral theses and final dissertations
- Improbable Siesta: seminar bringing together researchers, artists, and experts in creation
- Spreading the Improbable method at ESCP and beyond
- Designing initial training in Art Thinking
- Training Art Thinking instructors
- Conferences and workshops on Art Thinking
- Exhibitions and Improbable openings
- Improbable residencies (artist/scientist/entrepreneur triads)
“This Chair is the story of an encounter between visionary creators who understood early on how future generations of students and entrepreneurs would need artistic and creative practices to prepare for the world of tomorrow. Through this collaboration, ESCP is grateful to the Galeries Lafayette group for opening up new playgrounds for unprecedented and improbable creations!”
Pascale Pernet, Director of chairs and corporate sponsorship
ppernet@escp.eu
Focus on...
Article
On Tuesday, 19th March 2024, Léon Laulusa, Dean and Executive President of ESCP, Jean-Stéphane Arcis, President of the ESCP Foundation, Philippe Houzé, Chairman of the Management Board of the Galeries Lafayette group, and Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group, signed the first Chair dedicated to artistic and entrepreneurial creation.
Published Case Study
2007
Nestlé: The growing Retail Role of Hard Discounters like Aldi
2007, IMD
Paper presented in a Conference
2007
New Institutionalism and Accounting Change: Why Ideals, Discourses and Techniques are not enough
in Proceedings of the 5th APIRA (Asia Pacifica Interdisciplinary Research in Accounting Conference), University of Canterbury, Auckland University of Technology, University of Waikato, and Victoria University of Wellington, 2007, Auckland, Australia
Paper presented in a Conference
2007
New Product Development Decisions and Dynamic Capabilities: A Framework and Empirical Test
in « Doing good by doing better », Proceedings of the Academy of Management Meeting, 2007, Philadelphia, United States
Paper presented in a Conference
2007
New Product Development Decisions: An Empirical Test
in « Product Development for Developing Country Markets: Scope, Challenges, and Management », Proceedings of the Product Development and Management Association (PDMA) India Conference, 2007, Bangalore, India
Paper presented in a Conference
2007
New Product Development Decisions: An Empirical Test
in « Innovation and Connection », Proceedings of the Product Development and Management Association (PDMA) Research Forum, 2007, Orlando, United States
Chapter
2007
Notation sociale des entreprises
in L'art de l'innovation., MOTTIS N. (ed.), L'Harmattan, pp. pp. 199-204 6 p., 2007
Paper presented in a Conference
2007
Odyssée ethnomarketing à Las Vegas : marketing en hypermonde et réappropriation collective
in Actes des 6e Journées Normandes de la Consommation « Société et Consommation », 2007, Rouen
Journal Article
2007
On the Economic Link Between Asset Prices And Real Activity
JOURNAL OF BUSINESS FINANCE & ACCOUNTING, 2007, vol. 34, pp. 889
Research Monograph (Working papers)
2007
One More Challenge on the Road to Information Driven Marketing
Working Paper Series, no. 17, 2007
Chapter
2007
Open sky - Möglichkeiten und Grenzen der Personalentwicklung in einer globalen Unternehmenskultur
in Unternehmenskulturen in globaler Interaktion. Analysen, Erfahrungen, Lösungsansätze., AUER-RIZZI W., BLAZEJEWSKI S., DOROW W., REBER G. (eds), Bertelsmann / Gabler, pp. pp 327-343 37 p, 2007