Improbable Chair by Galeries Lafayette Art Thinking

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The Improbable Chair by Galeries Lafayette is all about bringing together artists and entrepreneurs, linking art with business in a new way.

It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the "improbable" to think like creators. Through a unique method called "Art Thinking," developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.

 

Guillaume Houzé, Brand and Communications Director, Galeries Lafayette

A few words from
Guillaume Houzé
Brand and Communications Director, Galeries Lafayette group

“The Improbable Chair is all about bringing together artists and entrepreneurs, linking art with business in a new way. It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the ‘improbable’ to think like creators. Through a unique method called ‘Art Thinking’, developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.”

Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group Photo Credit: ©Lucasziwel

Sylvain Bureau, Scientific Director

A few words from
Sylvain Bureau
Professor at ESCP Business School
Scientific Director of the Improbable Chair

“Our initial belief was simple: to make creation accessible to as many people as possible. To achieve this, we developed a method called Art Thinking, which characterises how artists, entrepreneurs, and scientists go through similar steps in the creative process, such as gift-giving, deviating, destroying and drifting. For 15 years, our Art-Thinking seminars have trained thousands of students, entrepreneurs, managers, and researchers across a dozen countries and twenty universities and schools. Partnering with Galeries Lafayette group, a company with a strong entrepreneurial DNA, our chair combines theory and practice to amplify this approach and promote creators and creation in the broadest sense.”

Professor Sylvain Bureau, Scientific Director of the Improbable Chair

Objectives

The Chair has two major complementary goals:

  • Support scientific research to better understand creative practices
  • Teach the Art Thinking method and spread the Improbable pedagogy worldwide

Art Thinking not only helps participants unleash their innate creative potential; it also promotes collaboration, listening, leadership, negotiation, and constructive dialogue. Participants learn to question themselves, leverage failure, establish partnerships, and develop an agile approach to uncertainty.

Three areas of activity

Research and development

  • Scientific publications
  • Doctoral theses and final dissertations
  • Improbable Siesta: seminar bringing together researchers, artists, and experts in creation
Teaching

  • Spreading the Improbable method at ESCP and beyond
  • Designing initial training in Art Thinking
  • Training Art Thinking instructors
Events

  • Conferences and workshops on Art Thinking
  • Exhibitions and Improbable openings
  • Improbable residencies (art­ist/sci­en­tist/­en­tre­pre­neur triads)

“This Chair is the story of an encounter between visionary creators who understood early on how future generations of students and entrepreneurs would need artistic and creative practices to prepare for the world of tomorrow. Through this collaboration, ESCP is grateful to the Galeries Lafayette group for opening up new playgrounds for unprecedented and improbable creations!”

Pascale Pernet, Director of chairs and corporate sponsorship
ppernet@escp.eu

Focus on...

Group photo at the inauguration of the Improbable chair

Article

When Art meets Entrepreneurship

On Tuesday, 19th March 2024, Léon Laulusa, Dean and Executive President of ESCP, Jean-Stéphane Arcis, President of the ESCP Foundation, Philippe Houzé, Chairman of the Management Board of the Galeries Lafayette group, and Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group, signed the first Chair dedicated to artistic and entrepreneurial creation.

Display :
13050 publications

Journal Article

2008

BEN ABDELKADER, F., D. LABARONNE

Transition institutionnelle des pays méditérranéens et des pays d'Europe de l'Est. Analyse comparative de l'évolution de leurs systèmes de gouvernance.

REVUE D'ECONOMIE POLITIQUE, 2008, vol. Vol. 118 (5), pp. pp. 743-775

Studies and Reports commissioned by Companies and Research Agencies

2008

CARBONE, V., C. BLANQUART

Transport, logistique et chaînes productives durables : des enjeux communs

2008

Chapter

2008

DUBOIS, P.-L., E. TISSIER-DESBORDES

Un rôle essentiel du dirigeant : communiquer

in Le nouveau visage des dirigeants du Cac 40., DUBOIS P.-L. (ed.), Le Cercle de l'entreprise et du management Eds, Pearson Education, pp. pp. 133-153 21 p., 2008

Paper presented in a Conference

2008

VOYER, B.

Understanding self-construal mechanisms: cultural vs. personality impacts

in Proceedings of the 9th Intergraduate PhD Conference, University of Cambridge, London School of Economics, 2008, Cambridge, United Kingdom

Journal Article

2008

ACQUIER, A., F. AGGERI

Une généalogie de la pensée managériale sur la RSE

REVUE FRANCAISE DE GESTION, January 2008, vol. Vol. 34, n° 180, pp. pp. 131-157 27 p.

Research Monograph (Working papers)

2008

SCHMID, S., P. GROSCHE

Vom Montagewerk zum Kompetenzzentrum: Der Aufstieg von Audis Tochtergesellschaft im ungarischen Györ

ESCP-EAP Working Paper, no. No. 43, 2008

Paper presented in a Conference

2008

CREEL, J., F. SARACENO

Wealth effects and public debt in an endogenous growth model

in Analytical Developments and Emerging Policy Issues, Proceedings of Banca d'Italia Workshop on public finances, Fiscal Sustainability, 2008, Perugia

Paper presented in a Conference

2008

BOUDES, T., L. D. BROWNING

What is an Organization? Materiality, Agency and Discourse

in Testimony, fairy tale and propaganda : three facets of organizational narratives, Proceedings of the Language, Organization and Governance Research Group Conference, Montréal, 2008, Montréal

Paper presented in a Conference

2008

BOURGUIGNON, A., O. SAULPIC, P. ZARLOWSKI

When the enterprise culture meets identities : a case study

in Proceedings of the Critical Perspectives on Accounting Conference, Baruch College, 2008, New-York, United States

Paper presented in a Conference

2008

VOYER, B., S. CZELLAR, D. LUNA, A. SCHWOB

Whence Brand Evaluations? Investigating the Relevance of Personal and Extra-personal Associations in Brand Attitudes

in Proceedings of the North American Conference, Association for Consumer research (ACR), 2008, San Francisco, United States