Improbable Chair by Galeries Lafayette
Improbable Chair by Galeries Lafayette Art Thinking
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The Improbable Chair by Galeries Lafayette is all about bringing together artists and entrepreneurs, linking art with business in a new way.
It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the "improbable" to think like creators. Through a unique method called "Art Thinking," developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.
A few words from
Guillaume Houzé
Brand and Communications Director, Galeries Lafayette group
“The Improbable Chair is all about bringing together artists and entrepreneurs, linking art with business in a new way. It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the ‘improbable’ to think like creators. Through a unique method called ‘Art Thinking’, developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.”
Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group Photo Credit: ©Lucasziwel
A few words from
Sylvain Bureau
Professor at ESCP Business School
Scientific Director of the Improbable Chair
“Our initial belief was simple: to make creation accessible to as many people as possible. To achieve this, we developed a method called Art Thinking, which characterises how artists, entrepreneurs, and scientists go through similar steps in the creative process, such as gift-giving, deviating, destroying and drifting. For 15 years, our Art-Thinking seminars have trained thousands of students, entrepreneurs, managers, and researchers across a dozen countries and twenty universities and schools. Partnering with Galeries Lafayette group, a company with a strong entrepreneurial DNA, our chair combines theory and practice to amplify this approach and promote creators and creation in the broadest sense.”
Professor Sylvain Bureau, Scientific Director of the Improbable Chair
Objectives
The Chair has two major complementary goals:
- Support scientific research to better understand creative practices
- Teach the Art Thinking method and spread the Improbable pedagogy worldwide
Art Thinking not only helps participants unleash their innate creative potential; it also promotes collaboration, listening, leadership, negotiation, and constructive dialogue. Participants learn to question themselves, leverage failure, establish partnerships, and develop an agile approach to uncertainty.
Three areas of activity
- Scientific publications
- Doctoral theses and final dissertations
- Improbable Siesta: seminar bringing together researchers, artists, and experts in creation
- Spreading the Improbable method at ESCP and beyond
- Designing initial training in Art Thinking
- Training Art Thinking instructors
- Conferences and workshops on Art Thinking
- Exhibitions and Improbable openings
- Improbable residencies (artist/scientist/entrepreneur triads)
“This Chair is the story of an encounter between visionary creators who understood early on how future generations of students and entrepreneurs would need artistic and creative practices to prepare for the world of tomorrow. Through this collaboration, ESCP is grateful to the Galeries Lafayette group for opening up new playgrounds for unprecedented and improbable creations!”
Pascale Pernet, Director of chairs and corporate sponsorship
ppernet@escp.eu
Focus on...
Article
On Tuesday, 19th March 2024, Léon Laulusa, Dean and Executive President of ESCP, Jean-Stéphane Arcis, President of the ESCP Foundation, Philippe Houzé, Chairman of the Management Board of the Galeries Lafayette group, and Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group, signed the first Chair dedicated to artistic and entrepreneurial creation.
Paper presented in a Conference
2008
Les systèmes de pilotage : une relecture théorique inspirée des travaux de Simons
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2008
Les tenants de la négociation au sein des entreprises à vocation culturelle : L'avènement de la logique marketing
in Proceedings of the 7th International Congress of Marketing Trends, Università Ca' Foscari Venezia, ESCP-EAP, 2008, Venice
Chapter
2008
Linking Innovation and Creativity with Human Resources Strategies and Practices
in Multi-Level Issues in Creativity and Innovation, Vol. 7., MUMFORD M. D., HUNTER S. T., BEDELL-AVERS K. E. (eds), Elsevier, pp. pp. 377-392 16 p., 2008
Published Case Study
2008
Lombardo s.r.l.
2008, SDA Bocconi School of Management Case, Milano, Italy
Conference Proceedings
2008
Long run performance of real estate investments truste: The Australian Experience
in Long run performance of real estate investments truste: The Australian Experience, 21st Australasian Banking and Finance Conferences, 2008
Conference Proceedings
2008
L’impact de la réglementation concernant la vente à perte et la liberté d’établissement sur les performances des entreprises de la distribution : une comparaison européenne
in 7° International Marketing Trends Conference, UNIVERSITA CA FOSCARI, 2008, Venise, Italy
Paper presented in a Conference
2008
L’infamiliarité des messages: Proposition d’une échelle de mesure
in International Marketing Trends Conference, 2008, Venice, Italy
Edited Book / Textbook
2008
Management
Pearson Education, Paris, France, 2008
Conference Proceedings
2008
Management des médias versus management culturel : vers une convergence des pratiques ?
in 7th International Congress of Marketing Trends, Università Ca' Foscari, International Marketing Trends Conference, vol. 7th, 2008, Venice, Italy
Studies and Reports commissioned by Companies and Research Agencies
2008
Management internationaler Wertschöpfung in der Automobilindustrie: Strategie, Struktur und Kultur
2008