Improbable Chair by Galeries Lafayette Art Thinking
See this page in
[FR]
The Improbable Chair by Galeries Lafayette is all about bringing together artists and entrepreneurs, linking art with business in a new way.
It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the "improbable" to think like creators. Through a unique method called "Art Thinking," developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.
A few words from
Guillaume Houzé
Brand and Communications Director, Galeries Lafayette group
“The Improbable Chair is all about bringing together artists and entrepreneurs, linking art with business in a new way. It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the ‘improbable’ to think like creators. Through a unique method called ‘Art Thinking’, developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.”
Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group Photo Credit: ©Lucasziwel
A few words from
Sylvain Bureau
Professor at ESCP Business School
Scientific Director of the Improbable Chair
“Our initial belief was simple: to make creation accessible to as many people as possible. To achieve this, we developed a method called Art Thinking, which characterises how artists, entrepreneurs, and scientists go through similar steps in the creative process, such as gift-giving, deviating, destroying and drifting. For 15 years, our Art-Thinking seminars have trained thousands of students, entrepreneurs, managers, and researchers across a dozen countries and twenty universities and schools. Partnering with Galeries Lafayette group, a company with a strong entrepreneurial DNA, our chair combines theory and practice to amplify this approach and promote creators and creation in the broadest sense.”
Professor Sylvain Bureau, Scientific Director of the Improbable Chair
Objectives
The Chair has two major complementary goals:
- Support scientific research to better understand creative practices
- Teach the Art Thinking method and spread the Improbable pedagogy worldwide
Art Thinking not only helps participants unleash their innate creative potential; it also promotes collaboration, listening, leadership, negotiation, and constructive dialogue. Participants learn to question themselves, leverage failure, establish partnerships, and develop an agile approach to uncertainty.
Three areas of activity
- Scientific publications
- Doctoral theses and final dissertations
- Improbable Siesta: seminar bringing together researchers, artists, and experts in creation
- Spreading the Improbable method at ESCP and beyond
- Designing initial training in Art Thinking
- Training Art Thinking instructors
- Conferences and workshops on Art Thinking
- Exhibitions and Improbable openings
- Improbable residencies (artist/scientist/entrepreneur triads)
“This Chair is the story of an encounter between visionary creators who understood early on how future generations of students and entrepreneurs would need artistic and creative practices to prepare for the world of tomorrow. Through this collaboration, ESCP is grateful to the Galeries Lafayette group for opening up new playgrounds for unprecedented and improbable creations!”
Pascale Pernet, Director of chairs and corporate sponsorship
ppernet@escp.eu
Focus on...

Article
On Tuesday, 19th March 2024, Léon Laulusa, Dean and Executive President of ESCP, Jean-Stéphane Arcis, President of the ESCP Foundation, Philippe Houzé, Chairman of the Management Board of the Galeries Lafayette group, and Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group, signed the first Chair dedicated to artistic and entrepreneurial creation.
Paper presented in a Conference
2012
Education management and creativity at the ETSII
in Proceedings of the 6th International Conference on Industrial Engineering and Industrial Management, 2012, Vigo
Paper presented in a Conference
2012
Effects of community involvement on employee satisfaction, trust, and behavior
in Proceedings of the 27th Annual Meeting of the Society for industrial and Organizational Psychology (SIOP), 2012, San Diego, United States
Journal Article
2012
Effectuation: Unternehmerische Impulse für das Change Management
ZEITSCHRIFT ORGANISATIONSENTWICLUNG ZOE, 2012
Journal Article
2012
Efficacité-équité. Partager la valeur
SOCIETAL, 1st quarter 2012, vol. n° 75, pp. pp 46-89 44
Chapter
2012
Eiffage: stratégie d'intégration de la biodiversité
in Management des organisations et responsabilité sociale de l'entreprise., J.-J. PLUCHART; O. UZAN Ed., Eska, 2012
Textbook
2012
Ejercicios de teoría y política macroeconómica
2012, Antoni Bosch ed
Conference Proceedings
2012
El impacto ambiental del transporte aéreo y las medidas para mitigarlo
in Procedings of X Congreso de Ingeniería del Transporte, Foro de Ingenieria del transporte, 2012, Granada, Spain
Chapter
2012
Elliott Jaques
in Encyclopédie des ressources humaines., ALLOUCHE J. (ed.), Vuibert, pp. 1875-1880, 2012
Book
2012
Eloge de la chance ou L'art de prendre sa vie en main
Saint-Simon, Paris, France, 2012
Studies and Reports commissioned by Companies and Research Agencies
2012
Emotional or transactional engagement - does it matter ?
2012