Improbable Chair by Galeries Lafayette
Improbable Chair by Galeries Lafayette Art Thinking
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The Improbable Chair by Galeries Lafayette is all about bringing together artists and entrepreneurs, linking art with business in a new way.
It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the "improbable" to think like creators. Through a unique method called "Art Thinking," developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.
A few words from
Guillaume Houzé
Brand and Communications Director, Galeries Lafayette group
“The Improbable Chair is all about bringing together artists and entrepreneurs, linking art with business in a new way. It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the ‘improbable’ to think like creators. Through a unique method called ‘Art Thinking’, developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.”
Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group Photo Credit: ©Lucasziwel
A few words from
Sylvain Bureau
Professor at ESCP Business School
Scientific Director of the Improbable Chair
“Our initial belief was simple: to make creation accessible to as many people as possible. To achieve this, we developed a method called Art Thinking, which characterises how artists, entrepreneurs, and scientists go through similar steps in the creative process, such as gift-giving, deviating, destroying and drifting. For 15 years, our Art-Thinking seminars have trained thousands of students, entrepreneurs, managers, and researchers across a dozen countries and twenty universities and schools. Partnering with Galeries Lafayette group, a company with a strong entrepreneurial DNA, our chair combines theory and practice to amplify this approach and promote creators and creation in the broadest sense.”
Professor Sylvain Bureau, Scientific Director of the Improbable Chair
Objectives
The Chair has two major complementary goals:
- Support scientific research to better understand creative practices
- Teach the Art Thinking method and spread the Improbable pedagogy worldwide
Art Thinking not only helps participants unleash their innate creative potential; it also promotes collaboration, listening, leadership, negotiation, and constructive dialogue. Participants learn to question themselves, leverage failure, establish partnerships, and develop an agile approach to uncertainty.
Three areas of activity
- Scientific publications
- Doctoral theses and final dissertations
- Improbable Siesta: seminar bringing together researchers, artists, and experts in creation
- Spreading the Improbable method at ESCP and beyond
- Designing initial training in Art Thinking
- Training Art Thinking instructors
- Conferences and workshops on Art Thinking
- Exhibitions and Improbable openings
- Improbable residencies (artist/scientist/entrepreneur triads)
“This Chair is the story of an encounter between visionary creators who understood early on how future generations of students and entrepreneurs would need artistic and creative practices to prepare for the world of tomorrow. Through this collaboration, ESCP is grateful to the Galeries Lafayette group for opening up new playgrounds for unprecedented and improbable creations!”
Pascale Pernet, Director of chairs and corporate sponsorship
ppernet@escp.eu
Focus on...
Article
On Tuesday, 19th March 2024, Léon Laulusa, Dean and Executive President of ESCP, Jean-Stéphane Arcis, President of the ESCP Foundation, Philippe Houzé, Chairman of the Management Board of the Galeries Lafayette group, and Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group, signed the first Chair dedicated to artistic and entrepreneurial creation.
Conference Proceedings
2012
Bartering Day: Una experiencia de Aprendizaje Transversal
in Procedings of Actas IX Jornadas Internacionales de Innovación Universitaria, Universidad Europea de Madrid, 2012, Madrid, Spain
TV Appearance
2012
BBC 2 Newsnight, On consumers' power and boycotts
BBC 2, 2012
Conference Proceedings
2012
Beau geste" as a Critical Transgression: A New Horizon for Responsible Leadership ?
in 5th ISBEE International Society of Business, Economics and Ethics, Tradition and New Horizons: Towards the Virtue of Responsability, Kozminski University, International Society of Business, Economics and Ethics (ISBEE), pp. 20p., 2012, Warsaw, Poland
Paper presented in a Conference
2012
Beauty or not Beauty: Making up the producer of consumer culture
in Proceedings of the 7th Organization Studies Summer Workshop, 2012, Rhodes, Greece
Contribution on blogs and Social Networks
2012
Being creative in a non-creative industry
2012, Creativity Marketing Centre Blog
Paper presented in a Conference
2012
Between Home and Host Country – The Dual Embeddedness of MNEs
in Procedings of Embeddedness and Beyond: Do Sociological Theories Meet Economic Realities?, 2012, Moscow, Russian Federation
Journal Article
2012
Between the Mass and the Class: Antecedents of the 'Bandwagon' Luxury Consumption Behaviour
JOURNAL OF BUSINESS RESEARCH, October 2012, vol. Vol. 65, Issue 10, pp. pp. 1399-1407 9 p.
Paper presented in a Conference
2012
Beyond the words in the classroom
in Third Conference of International Journal of Arts and Sciences, 2012
Journal Article
2012
BNP Paribas Priority ou comment créer des synergies internationales
AGEFI HEBDO, 2012
Book
2012
Born Global, l'international au coeur de l'entrepreneuriat
Prospective et entreprise, Paris, France, 2012