Improbable Chair by Galeries Lafayette Art Thinking

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The Improbable Chair by Galeries Lafayette is all about bringing together artists and entrepreneurs, linking art with business in a new way.

It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the "improbable" to think like creators. Through a unique method called "Art Thinking," developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.

 

Guillaume Houzé, Brand and Communications Director, Galeries Lafayette

A few words from
Guillaume Houzé
Brand and Communications Director, Galeries Lafayette group

“The Improbable Chair is all about bringing together artists and entrepreneurs, linking art with business in a new way. It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the ‘improbable’ to think like creators. Through a unique method called ‘Art Thinking’, developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.”

Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group Photo Credit: ©Lucasziwel

Sylvain Bureau, Scientific Director

A few words from
Sylvain Bureau
Professor at ESCP Business School
Scientific Director of the Improbable Chair

“Our initial belief was simple: to make creation accessible to as many people as possible. To achieve this, we developed a method called Art Thinking, which characterises how artists, entrepreneurs, and scientists go through similar steps in the creative process, such as gift-giving, deviating, destroying and drifting. For 15 years, our Art-Thinking seminars have trained thousands of students, entrepreneurs, managers, and researchers across a dozen countries and twenty universities and schools. Partnering with Galeries Lafayette group, a company with a strong entrepreneurial DNA, our chair combines theory and practice to amplify this approach and promote creators and creation in the broadest sense.”

Professor Sylvain Bureau, Scientific Director of the Improbable Chair

Objectives

The Chair has two major complementary goals:

  • Support scientific research to better understand creative practices
  • Teach the Art Thinking method and spread the Improbable pedagogy worldwide

Art Thinking not only helps participants unleash their innate creative potential; it also promotes collaboration, listening, leadership, negotiation, and constructive dialogue. Participants learn to question themselves, leverage failure, establish partnerships, and develop an agile approach to uncertainty.

Three areas of activity

Research and development

  • Scientific publications
  • Doctoral theses and final dissertations
  • Improbable Siesta: seminar bringing together researchers, artists, and experts in creation
Teaching

  • Spreading the Improbable method at ESCP and beyond
  • Designing initial training in Art Thinking
  • Training Art Thinking instructors
Events

  • Conferences and workshops on Art Thinking
  • Exhibitions and Improbable openings
  • Improbable residencies (art­ist/sci­en­tist/­en­tre­pre­neur triads)

“This Chair is the story of an encounter between visionary creators who understood early on how future generations of students and entrepreneurs would need artistic and creative practices to prepare for the world of tomorrow. Through this collaboration, ESCP is grateful to the Galeries Lafayette group for opening up new playgrounds for unprecedented and improbable creations!”

Pascale Pernet, Director of chairs and corporate sponsorship
ppernet@escp.eu

Focus on...

Group photo at the inauguration of the Improbable chair

Article

When Art meets Entrepreneurship

On Tuesday, 19th March 2024, Léon Laulusa, Dean and Executive President of ESCP, Jean-Stéphane Arcis, President of the ESCP Foundation, Philippe Houzé, Chairman of the Management Board of the Galeries Lafayette group, and Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group, signed the first Chair dedicated to artistic and entrepreneurial creation.

Display :
13043 publications

Journal Article

2013

COEURDEROY, R., P. DAVIDSSON, A. B. R. LWANGO, G. MURRAY, S. TYWONIAK

L'internationalisation des jeunes entreprises de hautes technologies : Le rôle des compétences internationales des fondateurs

FCS REVUE FINANCE CONTROLE STRATEGIE, 2013, vol. Vol. 16, n°1, pp. Online available

Edited Book / Textbook

2013

JULIA, G.

L'oeuvre de magie et le droit

coll. Création, information, communication, 2013

Paper presented in a Conference

2013

BADOT, O.

L'Open Access, panacée magique ou structure économique du scientifique ?

in Actes de la Conférence de la Société Française du Management, 2013, Paris, France

Paper presented in a Conference

2013

COLLIN, B., D. ROUACH, B. LEHIANY

L'Oréal ou la construction d'un positionnement unique et durable; une étude empirique du secteur des cosmétiques

in AIMS, 2013, Clermont-Ferrand, France

Paper presented in a Conference

2013

COLLIN, B., J. -F. DELPLANCKE, B. LEHIANY

L'universalisation: synthèse des théories ou innovation conceptuelle

in ATLAS-AFMI, 2013, Montreal, Canada

Conference Proceedings

2013

JULIA, G.

La bande dessinée et le droit

in L'analyse du droit d'auteur dans la bande dessinée, Université de Rouen, 2013

Paper presented in a Conference

2013

GROSCHE, P., U. MAYRHOFER, S. SCHMID

La Configuration et la Coordination Internationales de la Chaîne de Valeur dans l'Industrie Automobile Allemande

in 3ème conférence annuelle d'Atlas/AFMI, 2013, Montréal, Canada

Book

2013

LEFEBVRE, M.

La construction de l'Europe et l'avenir des nations

Armand Colin, 2013

Paper presented in a Conference

2013

ARNAUD, G., B. VIDAILLET

La contribution lacanienne à la recherche en management

in Philosophy and management. The contribution of French philosophy and social science in management research, 2013, Paris, France

Journal Article

2013

MUÑOZ, A.

La Cooperación público privada en el ámbito de la promoción de destinos. El análisis de redes sociales como propuesta metodológica

CUADERNOS DE TURISMO, 2013