Improbable Chair by Galeries Lafayette Art Thinking

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The Improbable Chair by Galeries Lafayette is all about bringing together artists and entrepreneurs, linking art with business in a new way.

It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the "improbable" to think like creators. Through a unique method called "Art Thinking," developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.

 

Guillaume Houzé, Brand and Communications Director, Galeries Lafayette

A few words from
Guillaume Houzé
Brand and Communications Director, Galeries Lafayette group

“The Improbable Chair is all about bringing together artists and entrepreneurs, linking art with business in a new way. It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the ‘improbable’ to think like creators. Through a unique method called ‘Art Thinking’, developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.”

Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group Photo Credit: ©Lucasziwel

Sylvain Bureau, Scientific Director

A few words from
Sylvain Bureau
Professor at ESCP Business School
Scientific Director of the Improbable Chair

“Our initial belief was simple: to make creation accessible to as many people as possible. To achieve this, we developed a method called Art Thinking, which characterises how artists, entrepreneurs, and scientists go through similar steps in the creative process, such as gift-giving, deviating, destroying and drifting. For 15 years, our Art-Thinking seminars have trained thousands of students, entrepreneurs, managers, and researchers across a dozen countries and twenty universities and schools. Partnering with Galeries Lafayette group, a company with a strong entrepreneurial DNA, our chair combines theory and practice to amplify this approach and promote creators and creation in the broadest sense.”

Professor Sylvain Bureau, Scientific Director of the Improbable Chair

Objectives

The Chair has two major complementary goals:

  • Support scientific research to better understand creative practices
  • Teach the Art Thinking method and spread the Improbable pedagogy worldwide

Art Thinking not only helps participants unleash their innate creative potential; it also promotes collaboration, listening, leadership, negotiation, and constructive dialogue. Participants learn to question themselves, leverage failure, establish partnerships, and develop an agile approach to uncertainty.

Three areas of activity

Research and development

  • Scientific publications
  • Doctoral theses and final dissertations
  • Improbable Siesta: seminar bringing together researchers, artists, and experts in creation
Teaching

  • Spreading the Improbable method at ESCP and beyond
  • Designing initial training in Art Thinking
  • Training Art Thinking instructors
Events

  • Conferences and workshops on Art Thinking
  • Exhibitions and Improbable openings
  • Improbable residencies (art­ist/sci­en­tist/­en­tre­pre­neur triads)

“This Chair is the story of an encounter between visionary creators who understood early on how future generations of students and entrepreneurs would need artistic and creative practices to prepare for the world of tomorrow. Through this collaboration, ESCP is grateful to the Galeries Lafayette group for opening up new playgrounds for unprecedented and improbable creations!”

Pascale Pernet, Director of chairs and corporate sponsorship
ppernet@escp.eu

Focus on...

Group photo at the inauguration of the Improbable chair

Article

When Art meets Entrepreneurship

On Tuesday, 19th March 2024, Léon Laulusa, Dean and Executive President of ESCP, Jean-Stéphane Arcis, President of the ESCP Foundation, Philippe Houzé, Chairman of the Management Board of the Galeries Lafayette group, and Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group, signed the first Chair dedicated to artistic and entrepreneurial creation.

Display :
13042 publications

Chapter

2014

LEMOINE, J.-F., O. BADOT

La ritualisation du parcours-client en magasin

in Repenser le commerce : vers une perspective socio-culturelle de la distribution., COLLIN-LACHAUD I. (ed.), Management et Société, pp. pp. 31-50 20 p., 2014

Journal Article

2014

DE GEUSER, F., A. -M. GUENETTE

La santé doit nécessairement devenir un véritable sujet de management

AGEFI HEBDO, 2014

Studies and Reports commissioned by Companies and Research Agencies

2014

PICARD, T.

La sous-traitance internationale, une pratique fréquente

2014

Chapter

2014

MARTEAU, D.

La taxe européenne sur les transactions financières

in Comment la régulation financière peut-elle sortir l'Europe de la crise ?., BOISSIEU C. de, LE THEULE F.-G., BAILO P. (eds), ENA, pp. pp. 81-98 18 p., 2014

Journal Article

2014

BEN ABDELKADER, F.

La Tunisie piégée par le capitalisme clanique

LE MONDE, 2014

Chapter

2014

RAIMBOURG, P.

La valorisation ds entreprises early stage

in Tout savoir sur le capital investissement., Gilles Mougenot Ed., Gualino, pp. 272 - 287, 2014

Textbook

2014

ABENSOUR, A., N. TENAILLON

La Vérité

2014, Ellipses

TV Appearance

2014

PINOT DE VILLECHENON, F.

La visite de François Hollande au Mexique

TV Monde, 2014

Book

2014

MEDINA, A., C. NAVARRO

La Vuelta al Mundo en 500 Tweets

Pirámide, 2014

Journal Article

2014

DE GEUSER, F., A. M. GUÉNETTE, A. NIESS

La vulnérabilité comme condition de la décision responsable

AGEFI HEBDO, 2014, pp. 25