Improbable Chair by Galeries Lafayette Art Thinking
See this page in
[FR]
The Improbable Chair by Galeries Lafayette is all about bringing together artists and entrepreneurs, linking art with business in a new way.
It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the "improbable" to think like creators. Through a unique method called "Art Thinking," developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.
A few words from
Guillaume Houzé
Brand and Communications Director, Galeries Lafayette group
“The Improbable Chair is all about bringing together artists and entrepreneurs, linking art with business in a new way. It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the ‘improbable’ to think like creators. Through a unique method called ‘Art Thinking’, developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.”
Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group Photo Credit: ©Lucasziwel
A few words from
Sylvain Bureau
Professor at ESCP Business School
Scientific Director of the Improbable Chair
“Our initial belief was simple: to make creation accessible to as many people as possible. To achieve this, we developed a method called Art Thinking, which characterises how artists, entrepreneurs, and scientists go through similar steps in the creative process, such as gift-giving, deviating, destroying and drifting. For 15 years, our Art-Thinking seminars have trained thousands of students, entrepreneurs, managers, and researchers across a dozen countries and twenty universities and schools. Partnering with Galeries Lafayette group, a company with a strong entrepreneurial DNA, our chair combines theory and practice to amplify this approach and promote creators and creation in the broadest sense.”
Professor Sylvain Bureau, Scientific Director of the Improbable Chair
Objectives
The Chair has two major complementary goals:
- Support scientific research to better understand creative practices
- Teach the Art Thinking method and spread the Improbable pedagogy worldwide
Art Thinking not only helps participants unleash their innate creative potential; it also promotes collaboration, listening, leadership, negotiation, and constructive dialogue. Participants learn to question themselves, leverage failure, establish partnerships, and develop an agile approach to uncertainty.
Three areas of activity
- Scientific publications
- Doctoral theses and final dissertations
- Improbable Siesta: seminar bringing together researchers, artists, and experts in creation
- Spreading the Improbable method at ESCP and beyond
- Designing initial training in Art Thinking
- Training Art Thinking instructors
- Conferences and workshops on Art Thinking
- Exhibitions and Improbable openings
- Improbable residencies (artist/scientist/entrepreneur triads)
“This Chair is the story of an encounter between visionary creators who understood early on how future generations of students and entrepreneurs would need artistic and creative practices to prepare for the world of tomorrow. Through this collaboration, ESCP is grateful to the Galeries Lafayette group for opening up new playgrounds for unprecedented and improbable creations!”
Pascale Pernet, Director of chairs and corporate sponsorship
ppernet@escp.eu
Focus on...

Article
On Tuesday, 19th March 2024, Léon Laulusa, Dean and Executive President of ESCP, Jean-Stéphane Arcis, President of the ESCP Foundation, Philippe Houzé, Chairman of the Management Board of the Galeries Lafayette group, and Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group, signed the first Chair dedicated to artistic and entrepreneurial creation.
Journal Article
2015
Cooperation and Governance for Tourism Development. Aranjuez as a case stuy.
CUADERNOS DE TURISMO, 2015
Chapter
2015
Coping and work-life balance of international assignees
in Companion to International Human Resource Management., Collings, Woods & Caliguiri Eds, Routledge, 2015
Chapter
2015
Corporate Governance Failures: An International Perspective
in Transforming Governance: New Values, New Systems in the New Business Environment., M. Aluchna and G. Aras, 2015
Conference Proceedings
2015
Country of Origin-Effekte bei der Produktindividualisierung
in DLH Workshop, DLM Workshop, 2015, Berlin, Germany
Published Case Study
2015
Creating trust in a new way of banking: The case of Lendahand Mesofinance
2015, The Case Centre
Journal Article
2015
Creative participation: Collective sentiment in online co-creation communities
INFORMATION AND MANAGEMENT, 2015, vol. Vol. 52, no. Issue 8, pp. pp. 951–964 (14 p.)
Journal Article
2015
Creative process within globally distributed teams: Brazil, Sweden, France and India
Management and Organization Studies Journal, 2015
Paper presented in a Conference
2015
Credit Risk “Beta”: an analysis of the systematic component of bank default risk
in PROCEDINGS EUROFIDAI - AFFI 11th INTERNATIONAL PARIS FINANCE MEETING, 2015, Paris, France
Guest Speaker in a Conference
2015
Cross-cultural and Human Resource Management Challenges: The Case of Rémy Magnier-Watanabe 7 / 9 Japanese Companies
2015, AHRD
Chapter
2015
Cross-cultural management and language studies within international business research: Past and present paradigms and suggestions for future research
in The Routledge Companion to Cross-Cultural Management., HOLDEN N., MICHAILOVA S., TIETZE S. (Eds.) Eds, Routledge Companions in Business, Management and Accounting, pp. 457 p., 2015