Improbable Chair by Galeries Lafayette Art Thinking

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The Improbable Chair by Galeries Lafayette is all about bringing together artists and entrepreneurs, linking art with business in a new way.

It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the "improbable" to think like creators. Through a unique method called "Art Thinking," developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.

 

Guillaume Houzé, Brand and Communications Director, Galeries Lafayette

A few words from
Guillaume Houzé
Brand and Communications Director, Galeries Lafayette group

“The Improbable Chair is all about bringing together artists and entrepreneurs, linking art with business in a new way. It supports creative practices by connecting artists with entrepreneurs, businesses with cultural institutions, and artistic creation with business strategy. It encourages everyone to embrace the ‘improbable’ to think like creators. Through a unique method called ‘Art Thinking’, developed at ESCP, the Galeries Lafayette group and ESCP offer a way to support, encourage, and spread the act of creation.”

Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group Photo Credit: ©Lucasziwel

Sylvain Bureau, Scientific Director

A few words from
Sylvain Bureau
Professor at ESCP Business School
Scientific Director of the Improbable Chair

“Our initial belief was simple: to make creation accessible to as many people as possible. To achieve this, we developed a method called Art Thinking, which characterises how artists, entrepreneurs, and scientists go through similar steps in the creative process, such as gift-giving, deviating, destroying and drifting. For 15 years, our Art-Thinking seminars have trained thousands of students, entrepreneurs, managers, and researchers across a dozen countries and twenty universities and schools. Partnering with Galeries Lafayette group, a company with a strong entrepreneurial DNA, our chair combines theory and practice to amplify this approach and promote creators and creation in the broadest sense.”

Professor Sylvain Bureau, Scientific Director of the Improbable Chair

Objectives

The Chair has two major complementary goals:

  • Support scientific research to better understand creative practices
  • Teach the Art Thinking method and spread the Improbable pedagogy worldwide

Art Thinking not only helps participants unleash their innate creative potential; it also promotes collaboration, listening, leadership, negotiation, and constructive dialogue. Participants learn to question themselves, leverage failure, establish partnerships, and develop an agile approach to uncertainty.

Three areas of activity

Research and development

  • Scientific publications
  • Doctoral theses and final dissertations
  • Improbable Siesta: seminar bringing together researchers, artists, and experts in creation
Teaching

  • Spreading the Improbable method at ESCP and beyond
  • Designing initial training in Art Thinking
  • Training Art Thinking instructors
Events

  • Conferences and workshops on Art Thinking
  • Exhibitions and Improbable openings
  • Improbable residencies (art­ist/sci­en­tist/­en­tre­pre­neur triads)

“This Chair is the story of an encounter between visionary creators who understood early on how future generations of students and entrepreneurs would need artistic and creative practices to prepare for the world of tomorrow. Through this collaboration, ESCP is grateful to the Galeries Lafayette group for opening up new playgrounds for unprecedented and improbable creations!”

Pascale Pernet, Director of chairs and corporate sponsorship
ppernet@escp.eu

Focus on...

Group photo at the inauguration of the Improbable chair

Article

When Art meets Entrepreneurship

On Tuesday, 19th March 2024, Léon Laulusa, Dean and Executive President of ESCP, Jean-Stéphane Arcis, President of the ESCP Foundation, Philippe Houzé, Chairman of the Management Board of the Galeries Lafayette group, and Guillaume Houzé, Brand and Communications Director, Galeries Lafayette group, signed the first Chair dedicated to artistic and entrepreneurial creation.

Display :
13052 publications

Journal Article

2003

CHANGEUR, S., H. ZEITOUN

Une réflexion sur les besoins actuels des entreprises en matière de recherches sur la marque

DM - DECISIONS MARKETING, April 2003, vol. n° 30, pp. pp. 81-85 5 p.

Journal Article

2003

BOUILLOUD, J.-P.

Une sociologie politique des sentiments

REVUE FRANCAISE DE SCIENCE POLITIQUE, December 2003, vol. Vol. 53, pp. pp. 963-969

Published Case Study

2003

STRAUSS-KAHN, V., D. TRACA, P. KRINKS

Volvo-Scania: Mergers and Competition Policy

2003, INSEAD Case, Fontainebleau, France

Chapter

2003

NAWROT, W.

Why Do Polish Companies Move their Listings to Foreign Stock Exchanges?

in The Prospects for the Warsaw Stock Exchange., Balcerowicz, E. Eds, CASE-Centrum Analiz Społeczno- Ekonomicznych Fundacja Naukowa, 2003

Journal Article

2003

MERCADO, S., D. FLOYD

Will there be a free market in Europe for industries previously controlled by national government?

EUROPEAN PLANNING STUDIES, 2003, vol. Vol. 11, no. N°5, pp. pp. 585-594 (10p.)

Paper presented in a Conference

2003

BICK, M., U. BERGMANN, T. HANKE

Wissensmanagement als Frage der Kultur über ein Instrument zur Etablierung von Sharing Cultures

in Proceedings of the 5te Dienstleistungstagung des Bundesministeriums für Bildung und Forschung, 2003, Berlin

Research Monograph (Working papers)

2003

MERK, A., U. PAPE

Zur Angemessenheit von Optionspreisen

ESCP-EAP Working Paper, no. n° 4, 2003

Chapter

2003

COLLA, E.

 France 

in Retailing in European Union : Structures, Competition and Performance., Stewart Howe Ed., Routledge/Taylor & Francis, pp. 23-55, 2003

Paper presented in a Conference

2003

DURISIN, B.

« Joining the Club »: A study on the Existence of Core and Secondary Firms in Grouping Formations

in « Intersections: Strategy Across Conventional Boundaries », Proceedings of the 23rd International Conference of the Strategic Management Society, 2003, Baltimore, United States

Journal Article

2003

SAGHROUN, J.

« Le résultat comptable : conception par les normalisateurs et perception par les analystes financiers »

COMPTABILITE CONTROLE AUDIT, 2003, vol. 9 (2)