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Professorship New Generation Management

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This Professorship signed in 2019, on December 19 under the aegis of the ESCP Foundation, aims to carry out an overall, empirical study of “Generation Z” in order to rethink tomorrow’s corporate management.

This Professorship is led by David Chekroun, Professor ESCP.

Interview de Laurent Geoffroy, DRH France, KPMG
Interview of
Laurent Geoffroy
KPMG France

This Professorship is of key interest to the business world in general and to KPMG in particular: finding the keys to understanding Generation Z, thus enabling KPMG to establish links with its future staff and understand them better, at the same time highlighting our advantages and our human values, which are central to our company strategy and must match their expectations.

Laurent Geoffroy, HDR Groupe, KPMG France

Dr David Chekroun, Scientific Director, Professorchip KPMG  in International Corporate Governance, ESCP Europe
A few words from
David Chekroun
Scientific Director

Having been a partner of the Governance, Strategy, Risks and Performance Chair for more than eight years, then of the Professorship in International Corporate Governance over the last five years, KPMG is among ESCP’s pioneering and emblematic partners. The strong, historic links that unite our two institutions will enable us to co-produce the management of tomorrow’s companies with members of the new Generation.

David Chekroun, Professor ESCP and Scientific Director of the Professorship



An immersive exploration of “Generation Z”, using sociological studies of their relationship to the business world and, more specifically, the new issues and challenges surrounding the management of tomorrow’s companies.

A conceptualisation and restitution phase, making proposals about “Generation Z” as it interacts with the business world.


picto_loupe Research

  • Projects and business cases, focus groups, study of a data base

icon-calendar Événements

  • Conferences
  • Workshops
  • Round-table discussions


David Chekroun Academic Director - Professorship KPMG in International Corporate - ESCP


Professor ESCP and Scientific Director of the Professorship

Gaëlle Mercier, Associée, KPMG


Manager Communication Advisory Services, KPMG

Régis Chemouny, Associé, KPMG


Associate, KPMG

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Focus on...

New Generation Management : Portrait du nouveau Professorship KPMG [FR]

19 december 2019
KPMG and ESCP sign a new professorship in New Generation Management.