Research Publications

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13432 publications

Journal Article

2015

BEYNEIX, I.

Big Data : les carences du droit

LE CERCLE-LES ECHOS, 2015

Contribution on blogs and Social Networks

2015

VOYER, B.

Black Friday, Cyber Monday, What drags consumers to these? How creative are marketers at crafting promotions?

2015, Creativity Marketing Centre Blog

Review of a book; an article; a research

2015

ZHANG, L. E.

Book Review: Managing Performance Abroad: A New Model for Understanding Expatriate Adjustment (Haslberger, Brewster & Hippler, 2014) Routledge

2015, JOURNAL OF INTERNATIONAL MANAGEMENT

Journal Article

2015

CAILLUET, L.

Book Review: Marcelo Bucheli and R. Daniel Wadhwani (eds) Organizations in Time: History, Theory, Methods

ORGANIZATION STUDIES, 2015

Conference Proceedings

2015

BLASCO-ARCAS, L., J. HOLMQVIST, A. VIGNOLLES

Brand Contamination in Social Media: Consumers’ Negative Influence on Luxury Brand Perceptions

in Proceedings of the 2015 Academy of Marketing Science (AMS) World Marketing Congress, Academy of Marketing Science, vol. Developments in Marketing Science: Proceedings of the Academy of Marketing Science, 2015, Bari, Italy

Published Case Study

2015

JOLIETTE, M., M. DEVOS, B. VOYER

Brand, business model, co-creation, community: what makes the true value of airbnb

2015, The Case Center

Journal Article

2015

REIS, R., S., L. M. SPINOSA, M. SCHLEMM

Brazilian Innovation Ecosystems in perspective: Some challenges for stakeholders

Revista Brasileira de Estrategia, 2015

Guest Speaker in a Conference

2015

VOYER, B.

Bridging Western and Eastern education models: Why it is right to encourage students to get it wrong

2015, Wikistage, London, United Kingdom

Paper presented in a Conference

2015

POTAPCHUK, V., S. BUREAU

Bringing Human Development to Entrepreneurship Education: Application of Amartya Sen’s Capability Approach

in 9ème Congrès de l’Académie de l’Entrepreneuriat et de l’Innovation, 2015, Nantes, France

Contribution on blogs and Social Networks

2015

VOYER, B., G.

BSc In Management: Our Teaching Philosophy

2015, LinkedIn

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