Research Publications

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1996

FESTING, M., W. WEBER

Wiedereingliederung entsandter Führungskräfte ' idealtypische Modellvorstellungen und realtypische Handhabungsformen

in Handbuch Internationales Führungskräfte-Management., MACHARZINA K., WOLF J. (eds), Raabe Verlag, pp. pp 455-479 25 p, 1996

Journal Article

1996

COLLA, E.

 Les stratégies d’internationalisation des entreprises commerciales 

REVUE FRANCAISE DU MARKETING, 1996, vol. 157-158, 2-3, pp. 133-159

Paper presented in a Conference

1996

SAGHROUN, J.

« La reconnaissance des produits est-elle toujours un instrument de la politique comptable ? Cas des sociétés de services et d’ingénierie informatique »

in XVIIème Congrès, 1996, valenciennes, France

Paper presented in a Conference

1995

KOUTSOVOULOU, M.

A comparative study of behavioral dynamics in negotiations

in Proceedings of the 4th European Congress of Psychology, 1995, Athens

Paper presented in a Conference

1995

JALLAT, F., L. FROVOLA

A cultural, historical and ideological analysis of a neglected service economy: the case of Russia

in Proceedings of the 7th Bi-Annual World Marketing Congress, Academy of Marketing Science, 1995, Melbourne

Journal Article

1995

BESCOS, P.-L., C. MENDOZA

Activity Based Costing in France

MANAGEMENT ACCOUNTING - CIMA, April 1995, pp. pp 33-41 9 p

Paper presented in a Conference

1995

JALLAT, F., N. PRIME

American and French Industrial Services Buying Behavior: an Experimental Study

in Proceedings of the 7th World Marketing Congress, Academy of Marketing Science, 1995, Melbourne

Paper presented in a Conference

1995

PRIME, N.

An Experimental Study of Korean and American Industrial Services Buying Behavior

in Proceedings of the 55th Symposium on Cross Cultural Consumer and Business Studies', 1995, Hong Kong

Paper presented in a Conference

1995

HEILBRUNN, B., D. P. MCLOUGHLIN, J. O?SHAUGHNESSY

An Exploratory Investigation of the Impact of Store Atmospherics on Brand Franchise

in Proceedings of the Annual Conference of EMAC, 1995, Paris, France

Journal Article

1995

DANIEL, J.-M.

Budget et dette publique

REGARDS SUR L'ACTUALITE, February 1995, vol. n° 208, pp. pp. 28-45 18 p.