New AI teaching case study explores how educators can use AI to improve feedback, learning, and student outcomes.
ESCP Business School received a £500 Innovative Practice Grant from Advance HE to develop a case study on an innovative teaching project exploring the future role of educators and AI-enabled pedagogies.
Led by Audrey Picard, AI Coordinator and Associate Head of Languages at ESCP Business School in London, the initiative focuses on integrating artificial intelligence into French language class assessment to strengthen feedback literacy and support student learning.
The project was recognised under Advance HE’s “Educator of 2040” theme, reflecting the rapidly growing momentum across the UK higher education to rethink how teaching should adapt in the AI age and the changing student behaviours and expectations.
The project addresses a widely recognised challenge in higher education, particularly in language learning. Students often receive detailed feedback but rarely do anything with it, including spending sufficient time to analyse their marked work. This often results in repeated errors, surface-level correction, and limited metacognitive development.
At a time when we are rethinking why, how and what we teach, I wanted to harness the tools to cover issues I could not solve during classroom time. Like many colleagues, I often think I don’t have enough contact hours to help my students individually, so developing a tailor-made tool which could be used at any time by my students felt like an obvious choice.
Audrey PicardAI Coordinator and Associate Head of Languages at ESCP Business School in London
Assessment-integrated approach to feedback using AI
The purpose-built Socratic chatbot 'Amélie' is designed to guide reflection without providing direct answers to students. After receiving annotated feedback on their written assessment, students use the chatbot to analyse their mistakes before submitting a revised version, along with a transcript of their AI-supported learning process.
In the first two years, the project has already shown improvements in greater error awareness, reduced recurrence of grammatical mistakes, and stronger articulation during class interactions. Students also reported that the Socratic questioning method slowed them down, leading to deeper understanding.
This approach, combined with human oversight to ensure academic integrity, addresses common concerns about AI's role in maintaining educational standards and supports responsible integration of technology in higher education.
The model is also easily transferable across other disciplines thanks to a structured framework of prompts and the realignment of assessment criteria to include reflective dialogue with AI.
ESCP and AI
As the first European partner of OpenAI in deploying ChatGPT Edu at scale, ESCP has been proactively exploring how AI can enhance academic and operational functions since October 2024. Amelie is just one example of the practical solutions ESCP introduced during its pilot stage.
As part of its “Bold & United” 2030 Strategy, ESCP also plans to launch a new School of Technology focused on digital transformation, AI, data, and emerging technologies in 2027.
As the higher education sector continues to adapt to new technologies, initiatives like this demonstrate how educators can experiment and take a more proactive role in embedding AI into learning in a responsible and critical way.
The full case study is scheduled to be published on the Advance HE website in June 2026.
About Advance HE
Advance HE is a member-led charity that works with higher education institutions in the UK and globally to improve outcomes for staff and students. It focuses on key areas such as teaching and learning, leadership, governance, and equality, diversity and inclusion, supporting the sector through research, accreditation, professional development, and the sharing of best practice.
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