Frédéric Jallat is currently Professor of Marketing and Academic Director of the Specialised Master in Biopharmaceutical Management at ESCP Europe - Paris campus.

Frédéric Jallat earned a Master’s degree from the University Panthéon-Sorbonne, and a PhD. in Management Science and Business Administration from the University Aix-Marseille III and ESSEC, France. He also holds the French Qualification for PhD Supervisor from the University Bordeaux IV, France. He has been a visiting faculty and a visiting professor on four continents at over twenty universities and research institutions, including New York University, Stanford University, the University of Texas at Austin, Thammasat University, Bocconi University and the Foreign Trade Academy of Russia.

Professor Jallat created and developed the graduate programme in International Business and Projects Management at ESCP Europe and the graduate programme in Marketing at the Graduate School of Business (ESA) in Beirut, Lebanon.
Professor Jallat is the recipient of a number of research scholarships and distinctions, most notably: Research Fellow of the Center for International Business and Economic Growth, Rochester Institute of Technology, Research Fellow of the Italian Research Council, French Government Scholarship, Member of the Board of Country Directors, International Management Development Association, Member of the National Commission on Business Education and Training, French Ministry of Education. He received two International Education Grants and a Dissertation Research Grant from the French Foundation for Management Education and an award from ESSEC for his dissertation.
Prior to his appointment at ESCP Europe, Dr. Jallat served as a business consultant and academic coordinator in Marketing for the undergraduate program in Economic and Social Sciences at the University Panthéon-Sorbonne, France.
Today Dr. Jallat serves as an editorial board member for the Journal of Relationship Marketing, the Journal of Euro-Marketing and the Journal of Transnational Management Development, USA and Revue Française du Marketing, France. He is also a review board member for the Journal of Product & Brand Management, USA and Revue Française de Gestion, France. He is an author/co-author of fifteen books and book chapters and of over thirty ranked academic articles in a variety of journals around the world. Professor Jallat is a member of the scientific committee for the MBA programme and a Professor in the doctoral programme at at ESCP Europe, France.
His research, teaching and consulting activities mainly focus on four topics: Services Marketing and Management, Customer Relationship Management, Strategic Analysis and Competitive Evaluation, Doing Business in Europe. He is Academic Director of the Pharmaceutical and biotechnologies management Specialized Master.

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125 publications

Books

2023

JALLAT, F.

Le marketing aujourd’hui

De Boeck

Chapters

2023

JALLAT, F.

Service as a dominant logic and its implication for pricing

In: Encyclopedia of Services, Faïz & Camal Gallouj, Marie-Christine Monnoyer & Luis Rubalcaba Edward Elgar

ESCP Impact Papers

2023

AOUCHICHE, R., F. JALLAT

Innovation thérapeutique et santé numérique - Les promesses de l’Intelligence Artificielle sur l’amélioration du parcours de soins en cancérologie

ESCP Impact Papers, 2023-26-FR

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ESCP Impact Papers

2022

JALLAT, F., L. CORONATI

Why are leaders not taking political risks seriously enough despite a turbulent international business environment and geopolitical instability?

ESCP Impact Papers, 2022-09-EN

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ESCP Impact Papers

2021

JALLAT, F., A. LIABOTIS

De la RSE à la responsabilité macro-sociétale Réchauffement climatique et réémergence des maladies infectieuses – un défi de santé publique à l’échelle mondiale

ESCP Impact Papers, 2021-44-FR

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Books

2019

MORIN, C., P. RENVOISÉ, F. JALLAT

Décodez la persuasion

De Boeck, 304

Books

2018

JALLAT, F., E. PEELEN, E. STEVENS, P. VOLLE

Gestion de la Relation Client : Expérience client, Performance relationnelle et Hub relationnel

Pearson, 547

Books

2016

JALLAT, F., D. LINDON

Le Marketing : Etudes, moyens d'action, Stratégie

Dunod, 480

Media

2015

JALLAT, F.

Rapports prix / performance du médicament: vers de nouveaux business models dans l'industrie pharmaceutique?

LCI

Other Intellectual Contributions

2015

JALLAT, F.

Banque numérique: la plupart des innovations sont déjà maîtrisées

LE PARISIEN ECONOMIE, 2-3