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Research Monograph (Working papers)
1997
KUTSCHKER, M., I. BÄURLE, S. SCHMID
Quantitative und qualitative Forschung im Internationalen Management: Ein kritisch-fragender Dialog
Catholic University of Eichstätt-Ingolstadt Working Paper, no. No. 82, 1997
Journal Article
1997
MIKOL, A.
Que faut-il peindre en vert ?
REVUE FRANCAISE DE COMPTABILITE, April 1997, vol. n°288, pp. pp 13-15 3p
Chapter
1997
HEILBRUNN, B.
Representation and legitimacy: a semiotic approach to the logo
in Semiotics of the media., NÖTH W. (ed.), Mouton de Gruyter, 1997
Chapter
1997
COLLA, E.
Retailing in the European Economic area and Central Europe : structures, strategies, prospects
in Retailing in the Central European Countries., J.Jutte, R. Norton and V. Rademarcher Eds, European Communities, pp. 192, 1997
Review of a book; an article; a research
1997
SCHMID, S.
Review of DÜLFER E.: Internationales Management in unterschiedlichen Kulturbereichen. 4th edition, Oldenbourg, München, Wien, 1996
1997, MANAGEMENT INTERNATIONAL REVIEW
Review of a book; an article; a research
1997
SCHMID, S.
Review of GATLEY S., LESSEM R., ALTMAN Y.: Comparative Management: A Transcultural Odyssey. McGraw-Hill, London et al., 1996
1997, SOCIETY FOR INTERCULTURAL EDUCATION, TRAINING AND RESEARCH (SIETAR) EUROPA NEWS
Review of a book; an article; a research
1997
SCHMID, S.
Review of LOCKE R. R.: The Collapse of the American Management Mystique. Oxford University Press, Oxford et al., 1996
1997, MANAGEMENT REVUE
Review of a book; an article; a research
1997
SCHMID, S.
Review of SCHERER A. G.: Pluralismus im Strategischen Management: Der Beitrag der Teilnehmerperspektive zur Lösung von Inkommensurabilitätsproblemen in Forschung und Praxis, Deutscher Universitätsverlag, Wiesbaden, 1995
1997, JOURNAL OF BUSINESS ECONOMICS
Published Case Study
1997
ROUACH, D.
SANOFI en Hongrie : le symbole d'une stratégie innovante dans les pays de l'Est
1997, Centrale de Cas et de Médias Pédagogiques, France
Chapter
1997
JALLAT, F.
Service Development Process and Performance: Facts and Measures
in Advances in Services Marketing., MÜHLBACHER H. (ed.), Gabler, 1997