Research Publications

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13016 publications

Book

2002

NAULLEAU, G., M. ROUACH

Le Contrôle de gestion bancaire et financier

RB édition, Paris, France, 2002

Journal Article

2002

ROBINSON, A. G., I. GETZ

Le credo de l'innovation, évitez ses effets pervers

L'EXPANSION MANAGEMENT REVIEW, September 2002, vol. n° 106, pp. pp 82-89 8 p

Book

2002

LEDERMAN, A.

Le Futur etait presque Parfait

Le cherche midi, Paris, France, 2002

Published Case Study

2002

MACE, S.

Le grand jeu Monopoly chez McDonald's

2002, Centrale de Cas et de Médias Pédagogiques, France

Book

2002

DUPUIS, M., O. BADOT, F. ANDRIEU

Le Marketing des centres commerciaux

Espace Expansion, Paris, France, 2002

Journal Article

2002

OLLIVIER, A.

Le marketing écartelé entre le client, le gestionnaire et l'actionnaire

DM - DECISIONS MARKETING, January 2002, pp. pp 83-85 3p

Journal Article

2002

FENDT, J.

Learnings about Learning in M&A Transitions

INTERNATIONAL JOURNAL OF BUSINESS AND ECONOMICS, 2002, pp. pp 315-324 10 p

Paper presented in a Conference

2002

COEURDEROY, R.

Legal Environments and Appropriability risks: Evidence on the Learning Processes of New Innovating Firms through Market Entries

in Research Seminar Organizing for Performance, Proceedings of the ERIM Conference, Rotterdam School of Management, 2002, Rotterdam, Netherlands

Paper presented in a Conference

2002

COEURDEROY, R., G. MURRAY

Legal Environments and Location choices by Hi-Tech Start-ups

in The Economics of Entrepreneurship and the Demography of Firms and Industries, Proceedings of the ZEW Conference, 2002, Mannheim, Germany

Journal Article

2002

DESLANDES, G.

Les 7 péchés de la Net-économie

TRANSFERT, 2002