Posted on 15/05/2023 - Updated on 09/11/2023

United for European Spirit!
Inside Out’s Photobooth Truck is Coming to ESCP’s Campuses

European 50 years Celebration logo

ESCP is participating in Inside Out, a global participatory art project, to immortalise the faces that make up our beautiful school and celebrate the 50th anniversary of our European model.

ESCP, with its rich history, wishes to illustrate its European model!

2023 is a special year for our 200-year old business school as we celebrate 50 years of our European model.

To celebrate this milestone, the Inside Out Photobooth truck is visiting ESCP campuses throughout Europe.

The goal is to bring together all members of ESCP’s European campuses and create links with their communities - by showing their faces.
Each person who participates in the Inside Out Photobooth Action will have their portrait printed out on a large poster.

How does it work?

Inside Out Truck

©Inside Out Project

Step into the truck and make an expressive face!

The photobooth is placed at the back of the truck. You step in and get your portrait taken. Make a strong expression!

Inside Out Truck

©Inside Out Project

Your portrait is printed immediately

In less than a minute, your portrait is printed out in large format, and available on the side of the truck.

Inside Out Truck

©Inside Out Project

Your poster is pasted on the wall

The Inside Out team takes your portrait and pastes it on a nearby wall or on the ground.

It is not the walls that make the city, but the people.
(Plato)

ESCP is more than a school, it is a community

To give a face to the diversity and plurality of the community, ESCP invites those who embody it to have their portrait taken for this special Inside Out Action.

Students, Alumni, professors and staff: all of us are unique and important members of this community. We are a living and growing community, with a strong diversity of talents from all nationalities and origines.

  • Every year, ESCP welcomes 9000+ students and 5000 managers from 130 different nationalities
  • 75,000+ Active alumni in over 200 countries in the world
  • 180 Research-active professors representing over 33 nationalities across our campuses
  • 800+ employees

A European tour

The Inside Out Photobooth truck will travel to every campus of ESCP Business School.

The itinerary:

ESCP invites every member of its community to participate so that we may create a beautiful human fresco. Join us!

This art project is a perfect example of our ABCDE* strategy of hybridisation of skills, with a capital ‘A’ for ‘Arts’. This operation, in the context of the 50th anniversary of the European model, is the ideal moment to celebrate the community that makes the richness and history of ESCP.
*Arts-Business-Cultures-Diplomacy-Engineering (ABCDE)

Léon Laulusa, ESCP’s interim dean and executive presidentLéon Laulusa
ESCP’s dean
and executive president

Inside Out Logo

After winning the TED Prize on March 2, 2011, the French-artist JR launched the Inside Out Project, in his first TED Talk. Using his own artistic practice as inspiration, this participatory platform helps individuals and communities to make a statement by displaying large-scale black and white portraits in public spaces. Through their “Actions,” communities around the world have sparked collaborations and conversations.

The Inside Out Project is a global participatory art project that allows everyone to share their untold stories by creating a work of public art. Participants share their message with the world by displaying large-scale black and white portraits of members from their community in public spaces. Through their Actions, communities around the world can stand up for what they believe in and spark global change locally.

banner for the 'United for European Spirit' event