Le 22 janvier dernier, la Chaire Lectra - ESCP Mode et Technologie a abordé la question du management dans la mode à partir de l’ouvrage visionnaire des Professeurs Cécile Dejoux et Emmanuelle Léon.

Pour les auteurs de « Métamorphose des managers, à l’ère du numérique et de l’intelligence artificielle », réussir une transformation numérique et entreprendre sa métamorphose en tant que manager nécessitent de mettre en oeuvre simultanément trois chantiers : acquérir de nouvelles compétences managériales, s’approprier de nouveaux espaces de travail et (ré)apprendre le travail collaboratif. « Nous avons tous conscience d’être entrés dans une nouvelle civilisation dans laquelle le numérique transforme nos façons de produire, d’échanger, de consommer et de communiquer. Les frontières entre les services et l’industrie, entre l’État et les plateformes, entre la vie personnelle et privée, entre le travail et les loisirs se brouillent. Toutes les valeurs et les principes qui ont structuré nos modes de croyance et de fonctionnement sont remis en question. Nous sommes au milieu de nouveaux territoires dont nous devons comprendre la géographie si nous voulons y vivre en paix et nous y épanouir. Mais comment, en tant que manager, réussir à s’adapter soi-même et à préparer ses équipes à s’adapter avec succès à cette transformation de fond ? Le manager doit entreprendre et réussir sa métamorphose », expliquent dans l’avant-propos Emmanuelle Léon, Professeur à ESCP, et Cécile Dejoux, Professeur des universités au Cnam et Professeur affiliée à ESCP.

YouTube video

 

Conçu et pensé de manière collaborative, leur livre se veut à la fois le reflet des expertises de chacun des auteurs, et un lieu de débat et de prise de parole s’appuyant sur les témoignages d’une vingtaine d’acteurs clés de la transformation numérique au sein de leur entreprise.

 

 

 

Campus

Paris
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'+v_title+'

['+v_lang+']
'+v_descr+"
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'+t+'

[in '+o+']
'+l+"
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',btnc=".js-close-popup",time=0,body=$("body"),js=$(".js-popup");js.each(function(){var a=$(this).find("iframe"),t=a.attr("src");a.length>0&&-1!==t.indexOf("youtube")&&(-1!==t.indexOf("?")?a.attr("src",t+"&enablejsapi=1"):a.attr("src",t+"?enablejsapi=1"))}),$(document).on("click",link,function(a){a.preventDefault();var t=$(this),e=t.attr("href"),s=$(e),l=t.attr("btn-bg-color"),o=t.attr("content-bg-color");null!=l&&void 0!=l||(l="#240085"),null!=o&&void 0!=o||(o="h-bg-white");var n='';body.addClass("no-scroll"),"wrapped"!=s.attr("aria-inner")&&s.wrapInner('
').attr("aria-inner","wrapped"),(s.hasClass("js-slide-right")||s.hasClass("js-slide-left"))&&s.addClass(o),0==$(".backdrop").length&&$("body").append(back),0==$(".js-close-popup",s).length&&s.prepend(n),"close"!=s.attr("aria-label")&&null!=s.attr("aria-label")&&void 0!=s.attr("aria-label")||(s.fadeIn(),s.attr("aria-label","open"))}),$(document).on("click",btnc,function(a){a.preventDefault();var t=$(this).attr("aria-controls"),e=$(t);$(t+" iframe").length>0&&$(t+" iframe")[0].contentWindow.postMessage('{"event":"command","func":"pauseVideo","args":""}',"*"),time=e.hasClass("js-slide-right")||e.hasClass("js-slide-left")?900:0,e.attr("aria-label","close"),e.stop(!0,!0).delay(time).fadeOut(100,function(){$("body .backdrop").remove(),$("body").removeClass("no-scroll")})}); } // End });