test français
content français
Display :
12945 publications
Published Case Study
2020
FORTERRE, D., R. PELTIER
CNP ASsurances et le renouvellement de son parc automobile : Stop and Start
2020, CCMP, France
Chapter
2020
JACOB, F., K. L. HARTWIG, N. BULAWA
Co-creation und Wertorientierung im Verkauf
in Perspektiven des Dienstleistungsmanagement., Roth, Stefan; Horbel, Chris; Popp, Bastian Eds, Gabler Verlag / Springer Fachmedien, 2020
Conference Proceedings
2020
ALFES, K., A. AVGOUSTAKI, N. FÜRSTENBERG, A. RITZ, V. TRAN
Collective Perceptions of HR Practices and the Implications for Team Well-Being and Performance
in Broadening our Sight, Academy of Management (AOM), 2020, Virtual, United States
TV Appearance
2020
LAULUSA, L.
Comment le coronavirus va bousculer la sélection des grandes écoles
BFM Business, 2020
Contribution on blogs and Social Networks
2020
DE GEUSER, F.
Comment ne rien apprendre de la crise: l'advocacy trap
2020, Xerfi canal
Journal Article
2020
BECKER, M., N. BRUCE, W. REINARTZ
Communicating Brands in Television Advertising
JOURNAL OF MARKETING RESEARCH, 2020, vol. 57 (2), pp. 236-56
TV Appearance
2020
VOYER, B., G.
COMPARISON CULTURE: Is it damaging our health?
TRT World, 2020
Journal Article
2020
ABRIL, C., J. SANCHEZ, M. HAENLEIN
Competitive spillover elasticities of electronic word of mouth: an application to the soft drink industry
JOURNAL OF THE ACADEMY OF MARKETING SCIENCE, 2020, vol. 48(2), pp. 270–287
Other contribution
2020
LEON, E.
Comprendres les mutations du travail d'aujourd'hui pour anticiper demain
2020, FNEGE Medias, France
Guest Speaker in a Conference
2020
FEL, F.
Conférence Achats 2020
2020, procure.ch, Lausanne, Switzerland