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13434 publications

Paper presented in a Conference

2010

KAPLAN, A. M., M. HAENLEIN

The use and potential of Twitter and micro-blogging for marketing strategy: A qualitative case study approach

in Proceedings of the 9th International Congress Marketing Trends, 2010, Venice, Italy

Paper presented in a Conference

2010

HAHN, C.

The use of statistical tools by sales managers : forms of rationality and decision making

in Proceedings of the of the 8th Conference on Teaching Statistics (ICOTS), 2010, Ljubljana

Journal Article

2010

MIKOL, A.

Thèmes actuels de la recherche en audit (congrès EAA mai 2010)

REVUE FRANCAISE DE COMPTABILITE, July 2010, vol. n° 434, pp. p. 18

Chapter

2010

SCHMID, S.

Top Managers and Internationalization Decisions

in Handbook of Top Management Teams., Bournois, F., Duval-Hamel, J., Roussillon, S. and Scaringella, J.-L. (Eds.) Eds, Palgrave Macmillan, pp. pp. 551-558, 2010

Paper presented in a Conference

2010

STEYER, V., H. LAROCHE, C. JONCZYK

Tout ça pour ça ? Faire sens d'une crise qui n'arrive pas

in Actes de la 19e Conférence de l'Association Internationale de Management Stratégique, 2010, Luxembourg

Conference Proceedings

2010

STEYER, V., H. LAROCHE, C. JONCZYK

Tout ça pour ça ?’: faire sens d'une crise qui n'arrive pas

in XIXème conférence de l’AIMS, AIMS, 2010, Luxembourg, Luxembourg

Paper presented in a Conference

2010

BELL, B. S., E. LEON

Toward a better understanding of subjective distance

in Proceedings of the Academy of Management, Montreal, 2010, Montreal

Paper presented in a Conference

2010

TAILLARD, M., G. SCARSO-BORIOLI, D. SOLA

Towards a Theory of Change Management : Uncovering the Power of Shared Intentions

in Proceedings of the 30th annual international conference of the Strategic Management Society, 2010, Rome

Paper presented in a Conference

2010

DOST, F., R. WILKEN

Traditional Willingness to pay in the Light of Willingness to pay as a Range

in Marketing Science Conference, 2010

Paper presented in a Conference

2010

CIRAVEGNA, L.

Transnational ties as firm-level means: the case of Costa Rican software exporters

in Proceedings of the academy of international business conference , 2010

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