Voyer Benjamin | ESCP Business School

Benjamin Voyer

Full Professor of Behavioral Science, Social Psychology and Consumer Behavior

Department : Entrepreneurship
Campus : London

Professor Voyer is a full professor in the Department of Entrepreneurship at ESCP Business School. He is the current scientific director of the Cartier – ESCP – HEC Research Chair ‘Turning Points’. Professor Voyer is a behavioural scientist and interdisciplinary researcher, employing innovative quantitative and qualitative research methods to investigate how self-perception and interpersonal relations affect cognition and behaviours in various contexts (consumption, organisational, cross-cultural…). He has authored or co-authored more than 150 scientific contributions to the field of applied psychology (journal articles, conference presentations, case studies…). Beyond academic research, he extensively collaborates with the media (TV, radio, press) as a scientific consultant, working with outlets such as The Times, Sky News, CNBC, CNN International, The Washington Post, The Economist, BBC 2, BBC Radio 4, Financial Times, BusinessWeek, and BBC World. He worked for several years as a marketing practitioner in different industries, including FMCGs, banks, and public institutions, and remains a freelance consultant in the area of behavioural science. Professor Voyer received a PhD in Social Psychology from the London School of Economics (LSE), and a Doctor of Science in management (DSc / Habilitation à Diriger des Recherches) from Sorbonne University in Paris. He also studied marketing at HEC Paris and the London Business School. He is a chartered psychologist (CPsychol), a chartered scientist (CSci), a chartered marketer (MCIM), an Associate Fellow of the British Psychological Society (AFBPsS), a Fellow of the Royal Society of Arts (FRSA) and a Senior Fellow of the Higher Education Academy (SFHEA).

PUBLICATIONS

Display:

15 publications

Academic Articles

2025

VOYER, B., G., M. SANGLÉ-FERRIÈRE, L. SAJTOS, B. SUNG

The measurement of perceived shared agency in customer–artificial intelligence interactions

JOURNAL OF SERVICE THEORY AND PRACTICE

Academic Articles

2025

VOYER, B., G., C. MENICHA MACHADO

Applying artificial intelligence to cardiology services: a qualitative exploration of patient perspectives

BRITISH JOURNAL OF HEALTHCARE MANAGEMENT, 31 (7), 1-15

ESCP Impact Papers

2025

RAHAJASON, R., H. GONZALEZ JIMENEZ, B. , G. VOYER, C. GASTON-BRETON

Simulated pasts, real desires: Strategic opportunities and ethical dilemmas of AI-generated nostalgia

ESCP Impact Papers, 2025-12-EN

ESCP Impact Papers

2025

VOYER, B., G., V. KAPADIA

Expectation Inflation: LLMs, knowledge work and human agency

ESCP Impact Papers, 2025-19-EN

Media

2025

VOYER, B., G

Want To Really Change Behaviors? Start By Understanding How Societies Already Channel People, Says Prof. Lahlou

FORBES

Other Intellectual Contributions

2025

VOYER, B., G

Interview on how personalised food and emotion are redefining luxury travel.

FINANCIAL TIMES

Other Intellectual Contributions

2025

VOYER, B., G

Arrivée de Luca de Meo à la tête de Kering : le luxe devient-il un secteur comme les autres ?

THE CONVERSATION

Academic Articles

2024

LEBAN, M., A. ERRMANN, Y. SEO, B. , G. VOYER

Mindful luxury: A case of the Faroe Islands

TOURISM MANAGEMENT, 104

Conference Presentations

2024

VOYER, B., G., L. SAJTOS, M. SANGLÉ-FERRIÈRE, B. SUNG

Perceived Shared Agency In Consumer-AI Interactions

Australian & New Zealand Marketing Academy Conference (ANZMAC)

Conference Presentations

2024

VOYER, B., G., J. ZHANG

CEO Activism: Economic, Charismatic or Authentic Leadership? The Effects of Leadership Style Expectations on Employee Perceptions of CEO Activism.

University

Research and expertise

Field of Expertise: Cross-Cultural Research; Self-Perception & Identity; Interpersonal Relations; Mindfulness in Marketing; Decision-Making Processes; Choice Architecture; Applied Psychology

News & events

Events

Financial Institutions and Corporate Finance

04 June 2026 - 05 June 2025
07.00 am - 02.00 pm

Events

AI in Higher Education Summit 2026 – Paris, 17–18 March

17 - 18 March 2026
07.00 am - 05.20 pm

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Academic Articles

2025

The measurement of perceived shared agency in customer–artificial intelligence interactions

Academic Articles

2025

Applying artificial intelligence to cardiology services: a qualitative exploration of patient perspectives

ESCP Impact Papers

2025

Simulated pasts, real desires: Strategic opportunities and ethical dilemmas of AI-generated nostalgia

ESCP Impact Papers

2025

Expectation Inflation: LLMs, knowledge work and human agency

Media

2025

Want To Really Change Behaviors? Start By Understanding How Societies Already Channel People, Says Prof. Lahlou

Other Intellectual Contributions

2025

Interview on how personalised food and emotion are redefining luxury travel.

Other Intellectual Contributions

2025

Arrivée de Luca de Meo à la tête de Kering : le luxe devient-il un secteur comme les autres ?

Academic Articles

2024

Mindful luxury: A case of the Faroe Islands

Conference Presentations

2024

Perceived Shared Agency In Consumer-AI Interactions

Conference Presentations

2024

CEO Activism: Economic, Charismatic or Authentic Leadership? The Effects of Leadership Style Expectations on Employee Perceptions of CEO Activism.

Research and expertise

News & events

Events

Events