Research Publications

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13426 publications

Paper presented in a Conference

2015

RHODE, A. K., B. VOYER

Questioning the 'one size fits all' approach to cultural advertising: Investigating between and within cultural variations in information processing styles

in Proceedings of the Gamma Symposium & European Marketing Academy, 2015, Leuven, Belgium

TV Appearance

2015

JALLAT, F.

Rapports prix / performance du médicament: vers de nouveaux business models dans l'industrie pharmaceutique?

LCI, 2015

Chapter

2015

DÍAZ, C., J. PEROTE

Recent Developments on International Economics

in The European Union and the Challenges of the New Global Context., Carmen Díaz-Roldán, Javier Perote Eds, Cambridge Scholars Publishing, pp. 3-21, 2015

Conference Proceedings

2015

DESLANDES, G.

Reconsidering Media Management: with or without ethics?

in Annual Research Conference of the European Media Management Association, European Media Management Association (EMMA), 2015, Hamburg, Germany

Journal Article

2015

S. PEZE

Reflection on Historical Studies of Institutional Change: Small Steps Are Not Necessarily Missteps. A Rejoinder to Daudigeos, Bo

M@N@GEMENT, 2015

Journal Article

2015

VERZAT, C., N. O'SHEA, B. RAUCENT

Réguler le leadership dans les groupes d'étudiants en APP

REVUE INTERNATIONALE DE PEDAGOGIE DE L'ENSEIGNEMENT SUPERIEUR, 2015, vol. 31(1)

Paper presented in a Conference

2015

SCATTOLIN, L.

Réhabiliter le corps dans l’expérience virtuelle : une approche par la théorie de la cognition incarnée

in Journées Normandes de Recherche sur la Consommation, 2015, Angers, France

Contribution on blogs and Social Networks

2015

VOYER, B., G.

Reinventing supermarkets in the post price-war era

2015, Creativity Marketing Centre Blog

Chapter

2015

JACOB, F.

Repeat Purchasing in Business Relationships

in Business Relationship Management., KLEINALTENKAMP M., PLINKE W., GEIGER I. (Eds.) Eds, Springer, pp. 57-84 , 2015

Journal Article

2015

BAVA, F.

Revenues from Related parties: a risk factor in the Italian listed company’s financial statements

CORPORATE OWNERSHIP AND CONTROL, 2015

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