Research Publications

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13435 publications

Journal Article

2013

BADOT, O., J.-F. LEMOINE

Shopping experience et e-shopping experience

RAM - RECHERCHE ET APPLICATIONS EN MARKETING, September 2013, vol. Vol. 28, n°3, pp. pp. 3-134 138 p.

Published Case Study

2013

VOYER, B., V. TRAN

Should the icon of timeless fashion catch up with its time and sell its clothes online?

2013, Centrale de Cas et de Médias Pédagogiques

Chapter

2013

SCHMID, S., S. SCHULZE

Siemens: In Malaysia vom Anlagenbauer zum Lokführer

in Strategien der Internationalisierung: Fallstudien und Fallbeispiele., Schmid, S. (Ed.), Oldenbourg, pp. pp. 193-207, 2013

TV Appearance

2013

VOYER, B., G.

Sky News - News at 6, 4mn live interview on manufacturers reducing the size of products instead of increasing prices

Sky News, 2013

Chapter

2013

SCHMID, S., T. KOTULLA, S. SCHULZE

SkyTeam: Eine Strategische Allianz auf dem Weg zur Nummer eins am Himmel?

in Strategien der Internationalisierung: Fallstudien und Fallbeispiele., Schmid, S. (Ed.), Oldenbourg, pp. pp. 445-466, 2013

Review of a book; an article; a research

2013

RIVIERE, Y.

Slavery in the Late Roman World

2013, ANNALES. HISTOIRE, SCIENCES SOCIALES

Paper presented in a Conference

2013

RASKOVIC, M., B. MOREC

SMEs' constrained access to finance and their investment level during economic crisis.

in 4th World Finance Conference, 2013, Limassol, Cyprus

Chapter

2013

CISI, M.

Social aspect in business management

in Lezioni di Economia., Brusa L. Ed., Giappichelli, 2013

Journal Article

2013

HAENLEIN, M.

Social Interactions in Customer Churn Decisions: The Impact of Relationship Directionality

INTERNATIONAL JOURNAL OF RESEARCH IN MARKETING, September 2013, vol. Vol. 30, Issue 3, pp. pp. 236-248 13 p.

Journal Article

2013

OKAZAKI, S., C. R. TAYLOR

Social media and international advertising: theoretical challenges and future directions

INTERNATIONAL MARKETING REVIEW, 2013

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