Minas N. Kastanakis is Professor of Marketing, Director of the London PhD Programme and the former Editor-in-Chief of the European Management Journal (2017-2022). 

Professor Kastanakis is a world-renowned expert in luxury, status-seeking and conspicuous consumption – having authored several seminal, and highly-cited, papers in the field. His research interests over the years have expanded to include the self/personality; symbolic consumption, signalling and identity; cross-cultural consumer behaviour; happiness, pain & pleasure; consumer ethics; entrepreneurship & small/family business; AI and new technologies; emerging ways of consumption & new forms of money. He is a prolific author with his scientific output regularly published in leading academic journals and receiving multiple Best Conference Paper Awards.

He holds a PhD in Management from Bayes Business School, City St George's, University of London (formerly Cass Business School, City University), an MBA with Distinction from the University of London, a Law Degree (LLB) from the University of Athens, and is also a graduate of the Oxford Fintech Programme at Saïd Business School, University of Oxford.

In addition to his academic profile, Minas is a trained and qualified Barrister. He has extensive managerial and consulting experience with large corporations such as L’Oréal or the Richemont Group of luxury companies; as well as companies, think tanks, and governmental organisations – in the UK, Europe, Russia and Asia – with a focus on paradigm shifts that disrupt (or give competitive edge to) legacy industries.

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62 publications

Academic Articles

2025

KASTANAKIS, M., K. KAMPOURI, S. MAGRIZOS, I. KOSTOPOULOS

Emotions in family firms’ internationalisation: a review and suggestions for future research

INTERNATIONAL MARKETING REVIEW

Academic Articles

2025

KASTANAKIS, M., S. MAGRIZOS, K. KAMPOURI, A. CALABRÒ

Family Firms and Ethics: Towards a Deeper Understanding of the Determinants of Ethical Decision-Making and Emerging Future Research Pathways

JOURNAL OF BUSINESS ETHICS, 198 (4), 914-946

Academic Articles

2025

KASTANAKIS, M., K. KAMPOURI, C. LINDER, M. CHRISTOFI, A. DE MASSIS

Linking Biases and Paradoxes in the Family Entrepreneurship Context: An Integrative Framework for Future Research

SMALL BUSINESS ECONOMICS, 64, 935-956

Academic Articles

2024

KASTANAKIS, M., E. SIACHOU, R. CHAUDHURI, S. CHATTERJEE, D. VRONTIS, M. BAROUTA

Is humility in leadership a promoter of employee voice? A moderated mediation model

EUROPEAN MANAGEMENT JOURNAL, vol. 43 (2), 233-245

Academic Articles

2024

KASTANAKIS, M., S. SREEJESH, J. PAUL

Geographical Indications as a Labelling Strategy: An Empirical Investigation of Negative bias, and its Managing Conditions

JOURNAL OF CONSUMER MARKETING, 41 (3), 340-356

Academic Articles

2023

KASTANAKIS, M., D. P. SINGH, S. GUPTA, R. SAHIL , A. SINGH

Normative influence and masstige purchase intention: Facilitators, inhibitors, and the moderating effect of celebrity endorsement

INTERNATIONAL JOURNAL OF CONSUMER STUDIES, 47 (3), 1189-1209

Academic Articles

2023

BLASCO-ARCAS, L., M. KASTANAKIS, M. ALCAÑIZ, A. REYES-MENENDEZ

Leveraging user behavior and data science technologies for management: An overview

JOURNAL OF BUSINESS RESEARCH, 154

Academic Articles

2023

KASTANAKIS, M., H. NOBRE, A. KUMAR, J. PAUL

Consumers' relationship with mass prestige brands and happiness

EUROPEAN MANAGEMENT REVIEW, 20(2), 306-325

Academic Articles

2023

KASTANAKIS, M., M. CHRISTOFI , I. STYLIANOU, , E. HADJIELIAS, , A. DE MASSIS

Tackling pandemic-related health grand challenges: The role of organizational ambidexterity, social equality, and innovation performance

JOURNAL OF PRODUCT INNOVATION MANAGEMENT (THE), 41 (2), 347-378

Academic Articles

2022

KASTANAKIS, M., D. N. ANGWIN, U. URS, N. APPADU, I. C. THANOS, S. VOURLOUMIS

Does merger & acquisition (M&A) strategy matter? A contingency perspective

EUROPEAN MANAGEMENT JOURNAL, 40 (6), 847-856