{"id":777,"date":"2020-10-27T12:43:36","date_gmt":"2020-10-27T12:43:36","guid":{"rendered":"https:\/\/escp.eu\/thechoice\/?p=777"},"modified":"2021-06-18T15:40:10","modified_gmt":"2021-06-18T14:40:10","slug":"the-meaning-of-responsible-research-with-melanie-marcel-entrepreneur-neuroscientist","status":"publish","type":"post","link":"https:\/\/escp.eu\/thechoice\/their-choice\/the-meaning-of-responsible-research-with-melanie-marcel-entrepreneur-neuroscientist\/","title":{"rendered":"The meaning of responsible research with M\u00e9lanie Marcel, entrepreneur &#038; neuroscientist"},"content":{"rendered":"\n<p class=\"has-drop-cap h-fs-18 h-fw-600\"><a rel=\"noreferrer noopener\" href=\"https:\/\/www.linkedin.com\/in\/m%C3%A9lanie-marcel-060b1070\/?originalSubdomain=fr\" target=\"_blank\">M\u00e9lanie Marcel<\/a> is an engineer, specialized in neuroscience. Having closely observed the world of research, she decided in 2012 to create <a rel=\"noreferrer noopener\" href=\"https:\/\/www.soscience.org\/\" target=\"_blank\">SoScience<\/a>, <strong>a company that promotes responsible research<\/strong> &#8212; the kind that makes a positive impact on daily life, in both social and environmental terms. Here, M\u00e9lanie discusses her career, her choices and her ambitions.<\/p>\n\n\n\n<h2 class=\"h-mt-35 h-mb-20 wp-block-heading\"><span class=\"h-fs-18 h-lh-1-2 h-d-block h-mb-10 h-frame h-frame-left h-tt-i h-cl-yellow\">Before becoming an entrepreneur, you were a researcher in neuroscience.<\/span>What impact did your studies have on your future career?<\/h2>\n\n\n\n<p><mark class=\"h-bg-yellow\">My studies were the starting point of a journey that led me to where I am today.<\/mark> When I started those studies, I wanted to specialize in the field of machine-brain interaction. I\u2019m convinced that science should be for the common good and, for me, the ideal was to be able to help other people through my work \u2013 with the development of new, functional limbs for people with disabilities, for example.<\/p>\n\n\n\n<p>But as I became more experienced, I realized that scientific value is driven by economics, and that a researcher\u2019s desire to develop what they see as the right kind of products is simply not enough.<\/p>\n\n\n\n<p>At the same time, it struck me how the history of science, philosophy and ethics is not taught \u2013 or hardly at all \u2013 to us researchers during our studies. And that was a real revelation to me. I thought it was absolutely essential to have a long, hard look at the whole system of valuing scientific research.<\/p>\n\n\n\n<p>It\u2019s fundamentally important to have this critical view, to question the way we do research, the way we teach it, and the way we exercise it as a profession. I don\u2019t think I could have founded SoScience if I hadn\u2019t been through that experience.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How does SoScience help companies?<\/strong><\/h2>\n\n\n\n<p>SoScience helps companies to start lines of research into products with a positive social impact. Firms that use our services already have research resources \u2013 as major CAC40 corporations, larger SMEs that carry out their own R&amp;D, etc.<\/p>\n\n\n\n<p>We don\u2019t measure companies\u2019 carbon footprints or change their processes to limit their harmful externalities. We encourage them to think again about what\u2019s at the very heart of their organization, and to ask themselves this question: \u201cWhat could you offer the market to solve an environmental or social problem?\u201d We are helping them to think about the future in a positive way.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>How do you develop \u201cresponsible research\u201d?<\/strong><\/h2>\n\n\n\n<p>Aside from our consultancy services for companies, we also develop open innovation programs. Through these programs, we are able to bring together industrial firms, researchers, start-ups, SMEs, charities, foundations, etc. to develop products and innovations that respond directly to the needs of people who benefit from research.<\/p>\n\n\n\n<p>Too often, these players each play their own role in the life-cycle of a technical innovation \u2013 between development, marketing and end-use \u2013 without actually working <em>together<\/em>.<\/p>\n\n\n\n<p>At SoScience, we believe that by giving the beneficiaries of innovation a role at the design stage, the resulting solution will inevitably meet their needs more closely.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\"><p>We hope that people will very soon associate advanced research with the various challenges that we face in our century<\/p><\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>As a researcher and entrepreneur, have you had to make difficult choices when creating SoScience?<\/strong><\/h2>\n\n\n\n<p>With <a href=\"https:\/\/www.linkedin.com\/in\/elo%C3%AFse-szmatula-36575682\/\" target=\"_blank\" rel=\"noreferrer noopener\">Elo\u00efse Szmatula<\/a>, co-founder of SoScience, we started out as a collaborative project that we ran in parallel with our studies. At the end of our course, we had to make a real choice: to see SoScience as a genuine commercial project, and therefore to start our own company \u2013 or to continue on the path that we had been trained for \u2013 research.<\/p>\n\n\n\n<p>We cared passionately about both, so it was a difficult choice to make. Especially since there is no room for error in the research world. I knew that if I chose SoScience, there would be no going back. But although the choice wasn\u2019t easy, it\u2019s not one I\u2019ve ever regretted.<\/p>\n\n\n\n<p>Today, we still haven\u2019t found a laboratory that promotes the values we want to represent \u2013 or at least, not in any significant way. It means that the mission of SoScience is absolutely justified, and that encourages us to keep moving forward.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What are your long-term ambitions?<\/strong><\/h2>\n\n\n\n<p>By making progress and by growing SoScience, we want research and responsibility to become inseparable from one another. We hope that people will very soon associate advanced research with the various challenges that we face in our century, such as the issue of climate change.<\/p>\n\n\n\n<p>To achieve that, we are working in particular with public institutions, and hoping to make the voice of research heard.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Do you think the current crisis will have consequences for the world of research? Are you already aware of them today?<\/strong><\/h2>\n\n\n\n<p>Yes, the crisis has inevitably had an impact on research, as it has on many other sectors. I only hope that it will be more positive than negative! In terms of science, I\u2019m not naive, I know that the crisis has slightly tarnished the image of scientists among the general public \u2013 particularly through their representation by the media.<\/p>\n\n\n\n<p>I think that we\u2019re at a crossroads, and that two directions are there to be taken. I\u2019d like the crisis to be a chance to rethink the amount of space given to science in public debate, so that people hear about research on a daily basis. I\u2019d like scientific debate to really be a part of people\u2019s daily lives, and to create a true scientific democracy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What advice would you give a future social entrepreneur?<\/strong><\/h2>\n\n\n\n<p>I\u2019d say that the time is right to start your business! It will benefit from various kinds of support, networks and events where they can meet people.<\/p>\n\n\n\n<p>&nbsp;At the same time, a lot of impact funds are being launched at the moment. Entrepreneurship today is the economy of tomorrow. So, if ever there was a time to reinvent society and to make plans for the future \u2013 this is it!<\/p>\n\n\n\n<p><em>In 2013, M\u00e9lanie Marcel and SoScience participated in the <u><a href=\"https:\/\/www.blue-factory.eu\/directory\" target=\"_blank\" rel=\"noreferrer noopener\">ESCP entrepreneurship <\/a><a href=\"https:\/\/www.blue-factory.eu\/directory\">programme<\/a><\/u>, the Paris Factory.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>M\u00e9lanie Marcel is an engineer, neuroscientist and entrepreneur. In 2012, she decided to create SoScience, a company that promotes responsible research &#8211; the kind that makes a positive impact on daily life, in both social and environmental terms.<\/p>\n","protected":false},"author":1,"featured_media":782,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[12],"tags":[18,33,22,34,23],"class_list":["post-777","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-their-choice","tag-entrepreneurship","tag-research","tag-sustainable-development-goals","tag-social-entrepreneurship","tag-tech-for-good","category-12","description-off"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The meaning of responsible research with M\u00e9lanie Marcel, entrepreneur &amp; neuroscientist - The Choice by ESCP<\/title>\n<meta name=\"description\" content=\"M\u00e9lanie Marcel engineer, neuroscientist and entrepreneur. 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