The Turin Campus invites the incoming Master in Management students and candidates to this online info session to discover the Specialisation in Luxury Marketing.

On the 13th of June 2022, at 5.00 pm, Isabella Maggioni, Associate Professor of Marketing at ESCP Turin Campus, introduces the Luxury Marketing specialisation.

The Luxury Marketing specialisation is designed for students who would like to undertake a career in the dynamic luxury industry and develop an understanding of the logics driving the growth of luxury brands across different sectors.

During this specialisation, students will learn about marketing strategies and practices applied to the luxury industry such as the management of online and offline touchpoints, the implementation of omni-channel retail, the development and management of new products, the design and implementation of digital marketing strategies, the creation and management of customer value, the management of luxury brands, and the challenges and opportunities related to sustainable luxury.

Turin Campus offers five MiM specialisations in different sectors:

  • Food & Beverage Management
  • Luxury Marketing
  • Impact Entrepreneurship Option-E
  • Investment Banking
  • Strategic Foresight and Digital Transformation

The opportunity to follow up to three specialisations allows students to customise their studies and career path thanks to a wide range of courses and the acquisition of many skills.

Register and join this webinar to know more about the ESCP Business School Turin Campus specialisation in Luxury Marketing.

REGISTER

Participants

Maggioni ESCP Business School

Isabella Maggioni

Associate Professor of Marketing & Academic Director of Luxury Marketing Specialisation